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Custom Work

Qualify Ghostwriting Inquiries & Sell Paid Sample Edits From Your Bio

How ghostwriters turn 'can you write this for me?' DMs into a structured project inquiry plus a priced sample-edit deliverable — screen scope and budget before writing a word, and get paid from the link already in your bio.

Updated September 2026

Get paid for this — with Brillay

How many free sample edits does it take to learn the client had no budget? Put the word cap, price and turnaround on the listing once, and the next “can you ghostwrite this?” arrives as a paid, scoped order instead of a discovery call.

Brillay is a link in your bio where followers pay you directly for:

Custom WorkPaid QuestionsGoalsTipsPersonalized Videos

“Here's a chapter — can you match this voice?” needs the file, not a call: the client attaches the excerpt at checkout and pays by card as a guest, no account to create, and a full memoir sent against an 800-word cap is an order you simply decline.

No monthly fee, you only pay a small platform fee when you get paid.

Ghostwriters can screen client inquiries with a structured project-inquiry form and sell a bounded, paid sample edit as a scoped deliverable before agreeing to a full manuscript, proposal, or article series. That sequence filters out vague or low-budget requests and replaces an unpaid discovery call with a defined, paid first step. Custom Work lets you offer clearly scoped commissions and services: you set the price, the scope and the delivery time, and followers submit a brief and pay before you start.

No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate. Brillay Pricing

A typical DM reads: "Can you write my book?" or "I need someone to ghost my LinkedIn posts — what do you charge?" Both are real leads, but neither includes enough information to quote a price or a timeline. The U.S. Bureau of Labor Statistics reports a median annual wage of $76,910 for writers and authors as of May 2025 (BLS, Writers and Authors: Occupational Outlook Handbook). By Brillay's own arithmetic, the BLS median wage of $76,910 for writers and authors divided by the 2,080 hours in a 40-hour, 52-week work year is about $37 an hour, and $37 an hour is the real cost of every unpaid discovery call a ghostwriter agrees to take. Structuring the intake first protects that rate; see how writers and BookTok creators make money on Brillay for the full offer picture.

How does the four-step bio-link workflow qualify ghostwriting inquiries?

The four-step bio-link workflow qualifies a ghostwriting inquiry in sequence: a free inquiry form collects project type, length, timeline, and budget range; the ghostwriter screens that stated budget against published editorial rates; a capped sample edit sells as a small paid deliverable; and the full manuscript moves into a separate signed contract. Each step gates the next.

  1. Inquiry form. Use Brand Collaboration Inquiries to ask for project type, approximate length, existing material, target completion date, and budget range. Brand Collaboration Inquiries arrive in a separate brand inbox rather than being mixed in with follower requests (Brand Collaboration Inquiries for Creators, Brillay).
  2. Budget screen. Compare the stated budget against a published per-word or per-hour benchmark before replying. An inquiry with no budget range earns one clarifying question, not a scheduled call.
  3. Paid sample edit. Quote a custom request offer with a hard word-count cap, a fixed price, and a delivery time the ghostwriter sets.
  4. Separate full-project contract. Move manuscript scope, fee, schedule, confidentiality, credit, and copyright transfer into a signed written agreement handled outside the platform.

Gating each step matters because paid writing work is not an expanding pool. The U.S. Bureau of Labor Statistics projects about 11,900 job openings for writers and authors each year, on average, over the 2025–2035 decade (BLS). A four-step gate keeps a ghostwriter's unpaid hours proportional to that steady, competitive flow of work.

What is the fastest way to screen a ghostwriting client inquiry?

The fastest way to screen a ghostwriting client inquiry is a structured intake form that collects project type, target word count, budget range, and timeline before any call is scheduled. On Brillay, Brand Collaboration Inquiries collect a brand’s budget, timeline, and deliverables into a separate brand inbox, so the ghostwriter can decline, ask one clarifying question, or quote a paid sample.

Fields worth requiring: project type, approximate length, existing material such as an outline or prior draft, target completion date, and budget range. Brillay's own guidance for brand inquiries names budget range, timeline, and deliverables as the minimum three answers worth collecting. An inquiry that arrives with no budget range is missing one of the three minimum answers — budget range, timeline, deliverables — which is a reason to ask a single clarifying question rather than give away a 30-minute call.

AI-use expectations are worth asking about too. The study "AI and the Writing Profession," released by Gotham Ghostwriters with author Josh Bernoff in November 2025 and based on responses from 1,481 working writers, found that 61% of writing professionals use AI tools in their work (AI and the Writing Profession Study, Gotham Ghostwriters). With 61% of writing professionals reporting AI use in the Gotham Ghostwriters study, client assumptions about AI differ widely, so an intake form that asks the client's AI expectations — and states the ghostwriter's own policy — settles the question before money changes hands rather than after a sample is delivered.

"All writers for hire, including book ghostwriters, should disclose the nature of their AI use to clients and publishers."

— "AI Guidelines for Ghostwriting," Working Group on AI Guidelines for Ghostwriting convened by Gotham Ghostwriters, released April 22, 2026

The intake step does not replace a contract. Intake replaces the unpaid, unscoped call that many ghostwriters currently give away before knowing whether a project is a fit.

Should a sample edit be free or paid?

A sample edit should normally be paid, because reading a client excerpt, matching voice, and returning a marked-up passage is billable editorial work rather than a sales call. A priced sample screens for clients who hold a real budget and compensates the ghostwriter whether or not the full manuscript is ever commissioned.

Gotham Ghostwriters reported in November 2024 that one-third of the 269 working ghostwriters and collaborators it surveyed earn more than $100,000 a year from book collaborations. The same November 2024 Gotham Ghostwriters survey of 269 ghostwriters found that 25% charged at least $100,000 for their last nonfiction manuscript and 8% charged more than $150,000 (Gotham Ghostwriters, "It's a good time to be a ghost.").

Six-figure ghostwriting fees are an argument for paid intake, not just proof that ghostwriting pays. A five- or six-figure manuscript fee can only be quoted against scope — genre, length, research load, interview count, delivery date — and a two-line DM supplies none of those five inputs. The paid sample edit is where that scope gets established at the writer's own rate instead of during free labor performed on the chance a client signs.

"That so many ghosts command a 6-figure salary testifies to the growing demand for an increasingly premium service."

— Dan Gerstein, founder and CEO of Gotham Ghostwriters, in "It's a good time to be a ghost," published November 18, 2024

Free sample edits still exist in the ghostwriting market, and some clients will walk away rather than pay for one. A paid sample nonetheless filters for clients who are ready to move forward, and it compensates the ghostwriter's time regardless of whether the full project is booked.

What should a paid sample-edit listing include?

A paid sample-edit listing should state four things before anyone pays: the input the client must supply, the word-count cap, the deliverable format, and what the sample explicitly excludes. Vague listings create scope disputes after payment, while a listing with a hard cap and a named deliverable rarely does.

Define:

  • Input: An existing excerpt, chapter, or outline the client supplies with the order. Brillay Custom Work lets the client attach their own files at checkout, so the excerpt arrives with the request.
  • Length cap: A number the ghostwriter picks and publishes. No professional body publishes a standard sample-edit length, so the 800-word cap shown in the tier table on this page is an illustrative example rather than an industry norm.
  • Deliverable: A marked-up or rewritten version of the excerpt in the ghostwriter's voice, plus brief notes on structure or tone. Custom Work lets the ghostwriter deliver a written note plus up to five files of any allowed type and/or a private link.
  • Delivery time: The delivery time the ghostwriter sets when creating the service. With Custom Work, there is no live call, no scheduling: the ghostwriter delivers within the window they set (How Brillay Works).
  • Exclusions: State plainly that the sample is not a manuscript edit, a ghostwriting agreement, or a guarantee of a full-project rate.
  • Outcome boundary: The sample demonstrates fit and voice-matching; the sample does not obligate either party to a larger contract.

A capped sample edit is billable editorial labor rather than a sales asset, and editorial labor has a published market price: the U.S. Bureau of Labor Statistics reports a median annual wage of $77,920 for editors as of May 2025 (BLS, Editors: Occupational Outlook Handbook).

Format choice follows the file requirement. Brillay Paid Questions are answered in writing inside a private message, which fits a quick rate or availability question, while a sample edit needs the client's document — so a sample edit belongs under Custom Work, the format that accepts client-attached files at checkout.

How much should a paid sample edit cost?

A paid sample edit should be priced from published editorial benchmarks rather than guessed at: apply the per-word or per-hour rate the ghostwriter would charge on the full project to the capped sample length. The Editorial Freelancers Association publishes per-word and hourly ranges for ghostwriting in its 2026 Editorial Rate Chart.

The Editorial Freelancers Association's 2026 Editorial Rate Chart lists ghostwriting for full-length fiction at 25.0¢–50.0¢ per word and $80.00–$100.00 per hour (EFA 2026 Editorial Rate Chart). The same EFA 2026 chart lists ghostwriting for business or marketing content at 50.0¢–$1.00 per word or $87.50–$125.00 per hour, and full-length nonfiction ghostwriting at 33.0¢–50.0¢ per word.

For short-form work like the ghostwritten LinkedIn posts and bylined articles that generate many inquiry-form submissions, the EFA's 2026 chart lists ghostwriting for articles and essays at 15.0¢–30.0¢ per word and $75.00–$100.00 per hour (EFA 2026 Editorial Rate Chart).

Published EFA per-word ranges convert directly into a sample price. An 800-word sample edit priced at the EFA's 25.0¢–50.0¢ full-length-fiction range represents about $200–$400 of work at manuscript rates, and even a fraction of that $200–$400 range is a defensible flat fee — which is exactly the arithmetic that turns "a quick free sample" into a listed, purchasable deliverable.

TierDeliverableBrillay format
Quick Scope QuestionText answer to one pricing or availability questionPaid Question
Voice-Match SampleMarked-up or rewritten excerpt, up to the published cap (example: 800 words)custom request
Extended Sample + NotesRewritten excerpt plus structural notes on the full piececustom request
Full Project InquiryBudget/timeline intake for a book, proposal, or seriesBrand Collaboration Inquiry

Any price shown here is illustrative, not a guarantee of what a given ghostwriter can or should charge — rates depend on genre, audience, experience, and demand.

Brand Collaboration Inquiry or custom request — which do you need?

Use Brand Collaboration Inquiries while scope, budget, and timeline are still unknown, and Custom Work once the deliverable is small enough to name, price, and deliver on its own. The inquiry form is unpaid intake on Brillay; Custom Work is the first step a client actually pays for.

SituationBetter-fit formatWhy
"What's your rate for a 60k-word memoir?"Paid QuestionsOne written reply, privately
"Can you write my whole book?" with no scope attachedBrand Collaboration InquiryBudget, length, and timeline aren't known yet
"Here's a chapter — can you match this voice?"custom request (sample edit)Requires a client file upload and a written deliverable
A brand or publisher wants a retainer arrangementBrand Collaboration InquiryLarger, recurring scope belongs in the dedicated inbox

Routing each request through the right format up front avoids two common failure modes: quoting a full project off a two-line DM, or writing a free sample for a request that was never going to convert into paid work. A request for marketing copy, website pages, or ad copy rather than a book, proposal, or article series is a different job — see how copywriters price an async copy-review service for that adjacent offer.

What happens after a client accepts the sample edit?

After a client approves the sample, the full project moves into a separate written agreement covering manuscript scope, fee, schedule, confidentiality, credit, and copyright ownership. The sample-edit purchase is a transaction for one small deliverable, not a book contract, and no platform checkout substitutes for a signed agreement on a manuscript.

Copyright is the clearest reason a full ghostwriting agreement has to be written and signed. The U.S. Copyright Office states that a specially ordered or commissioned work is a work made for hire only if "the parties expressly agree in a writing signed by both parties that the work is considered a 'work made for hire'" (U.S. Copyright Office). The Copyright Office also limits that route to nine enumerated categories — including contributions to a collective work, translations, compilations, and instructional texts — and a full-length trade book is not among them (U.S. Copyright Office), which is why ghostwritten manuscripts are usually handled by a signed assignment of rights instead.

Confidentiality and credit belong in the same signed full-project agreement, alongside scope, fee, schedule, and copyright. A sample-edit listing can simply note that a signed agreement covering confidentiality, credit, and rights transfer is required before the full project begins. If the sample reveals the request is out of scope — a full memoir submitted against an 800-word sample cap, for example — the ghostwriter can decline the order rather than absorb the extra work.

What else can a ghostwriter sell besides sample edits?

Besides sample edits, a ghostwriter’s Brillay page can carry three other offers: Tips for readers who want to support public writing, Goals for a named funding target, and Paid Questions for quick written answers about rates, availability, or process.

  • Tips: A way for newsletter or social followers to support the ghostwriter's public writing without commissioning a project.
  • Goals: Funding toward a defined goal, such as a research trip or a personal-project manuscript. Goals show contributions on a progress bar and have no reward tiers or physical perks; an optional deadline is a countdown, not a funding cutoff.
  • Paid Questions: One written answer, sent privately, to a client's rate, availability, or process question — replied to within the reply time the ghostwriter sets, without a call.

Spreading income across several small offers is a reasonable hedge in a flat market: the U.S. Bureau of Labor Statistics projects that employment of writers and authors will show little or no change from 2025 to 2035 (BLS).

Keeping Tips, Goals, and Paid Questions separate from the sample-edit listing avoids blending a paid scoping step with general support income, which keeps each listing's purpose clear to a prospective client.

How do you get a ghostwriting inquiry-and-sample offer live?

To get the offer live, use Brand Collaboration Inquiries to ask for project type, length, timeline, and budget range, then add one Custom Work listing for a capped sample edit with a set price and delivery time.

Brillay's setup requirements are separate from the legal paperwork a full ghostwriting engagement needs. Under U.S. copyright law as summarized by the U.S. Copyright Office, a written instrument signed by both parties is what makes a commissioned work a work made for hire (U.S. Copyright Office) — so confidentiality, credit, and rights terms belong in a signed contract at the full-project stage, not in a service description. Describe experience accurately without naming clients who expect confidentiality.

Frequently asked questions

Common questions about selling ghostwriting intake and paid sample edits from a bio link cover four things: whether an agency listing or certification is required, which Brillay format fits a sample edit, what to do when a request exceeds the published cap, and what the platform itself costs.

Do I need an agency listing or certification to sell ghostwriting samples on Brillay?

Brand Collaboration Inquiries, Paid Questions, and Custom Work are available without an agency listing or writing certification. Professional norms in ghostwriting — confidentiality, credit terms, and rights transfer — are separate from the platform and belong in a signed written agreement, which the U.S. Copyright Office requires for a commissioned work made for hire (U.S. Copyright Office).

Should I use a Brand Collaboration Inquiry or a custom request for a sample edit?

Use Brand Collaboration Inquiries to collect budget, length, and timeline for a project that isn't scoped yet. Use Custom Work once the deliverable is small and defined enough to price on its own, such as a capped-length sample edit with a set price and delivery time.

What if a client wants more than the sample edit covers?

Decline a request that exceeds the listed word-count cap or scope, or point the client to the full-project inquiry form instead of absorbing extra unpaid work. A clear cap, such as "up to 600 words, one excerpt," removes the ambiguity that makes those requests hard to refuse.

What does Brillay charge?

Brillay's charge is the platform fee stated in full near the top of this page; there is no monthly fee, so a listing that sells nothing costs nothing. There is no follower minimum, and payouts run through Stripe once onboarding is complete. Stripe's published US pricing for standard online card payments is 2.9% + $0.30 per successful charge, separate from Brillay's fee (Stripe pricing).

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