To add a link to your LinkedIn profile, use Contact info to list up to three websites or the Featured section to display a clickable link card prominently on your profile. Featured links appear directly on the profile as a card, while Contact info links sit behind the Contact info panel visitors must click open.
LinkedIn's Help Center documents both the Contact info Website field (LinkedIn Help) and the Featured section (LinkedIn Help) as standard profile features, with no paid-plan requirement noted for either.
How do I add a website link to my LinkedIn profile?
Use the Contact info method to add up to three website links:
- Click your profile photo or the Me icon, then select View profile.
- Click Contact info beneath your name and headline.
- Click the pencil/Edit icon.
- Scroll to Websites and click Add website.
- Paste your URL, select a Website type, and click Save.
LinkedIn allows members to add up to three website links through Contact info. These links sit behind the Contact info panel rather than appearing directly on the main profile.
What are the website type options when adding a link?
LinkedIn’s Website type dropdown offers six labels: Personal, Company, Blog, RSS Feed, Portfolio, and Other.
Choose the label that describes the destination most accurately. Portfolio generally suits a creator or freelancer portfolio, while Other works for booking pages, inquiry forms, and destinations that do not fit the remaining categories.
How do I add a clickable link to my Featured section?
The Featured section displays a link as a visible card on your profile:
- Open your LinkedIn profile and find or add the Featured section.
- Click the + icon and select Add a link.
- Paste your URL.
- Review the title and preview image LinkedIn retrieves from the destination.
- Click Save.
This flow matches LinkedIn's documented process for managing the Featured section. LinkedIn says members can feature posts, LinkedIn articles, external media, documents, and links. Its exact limit guidance is: “There is no limit on the number of items you can feature, however, only 400 items will be displayed” (LinkedIn Help).
Although LinkedIn permits many Featured items, one or two carefully selected links are usually easier for profile visitors to scan.
Can I put a hyperlink under my name as Creator Mode once allowed?
Not on a free account. LinkedIn states: “We have removed the option to add a hyperlink to your profile, which was previously supported through Creator Mode and is no longer available today” (LinkedIn Help).
LinkedIn now provides a custom clickable button to eligible paid subscribers. Its Help Center says: “As a Premium Business, Sales Navigator, or Recruiter Lite subscriber, you can add a custom button to your profile” (LinkedIn Help).
Contact info and Featured therefore remain the two standard link placements available to free LinkedIn accounts.
Where should your LinkedIn link point?
Send visitors directly to the page that matches your goal:
- Job searches: a portfolio, personal website, or résumé page
- Client acquisition: a booking page or service inquiry form
- Brand partnerships: a media kit or “work with me” page
- Audience support: a paid-question, support, or request page
Avoid making visitors search a generic homepage for the relevant action. LinkedIn's own Help Center describes the intent behind a client-facing link this way: members "can offer services on LinkedIn to convert members into clients for your business" — the same logic applies to any link you place in Contact info or Featured. For broader destination guidance, see what to put in your link in bio. If earning from the destination is your goal, read how to monetize your link in bio.
How do the LinkedIn link options compare?
Contact info links sit behind a click into the Contact info panel and cap out at three (LinkedIn Help), while Featured links display directly as a card on the profile, with up to 400 items shown.
| Placement | Where it appears | Link limit | Best for |
|---|---|---|---|
| Contact info → Website | Behind the Contact info panel | Up to 3 | Portfolios, websites, résumés, and secondary links |
| Featured section | Directly on the profile as a card | No item limit stated; LinkedIn displays up to 400 Featured items | The link or content you most want visitors to notice |
| Premium custom button | Profile and other eligible LinkedIn surfaces | 1 paid feature | Eligible Premium Business, Sales Navigator, or Recruiter Lite subscribers |
Does LinkedIn pay creators directly through the platform?
Indirectly. LinkedIn documents features such as Service Pages — described as a way to "convert members into clients for your business" — plus consulting, sponsorships, and products linked from a profile, rather than a general payout program.
How should I prepare my link before adding it?
Check three things before publishing the link:
- Confirm that the destination loads correctly on mobile.
- Make the page’s purpose and next step immediately clear.
- Use a Website type or Featured-card title that accurately describes the destination.
For client and brand outreach, adding a “work with me” link to your bio explains how to choose an appropriate label and destination.
Frequently asked questions
How many links can I add to my LinkedIn profile?
LinkedIn allows up to three links in the Contact info Website field. The Featured section has no stated item limit, although LinkedIn says only 400 Featured items will be displayed. These placements have separate limits.
Is Featured content visible to everyone?
No. LinkedIn states that viewers must be logged in to LinkedIn to see Featured content. Your broader public-profile settings separately control which eligible profile sections can appear outside LinkedIn and can be reviewed through LinkedIn’s public-profile controls (LinkedIn Help).
Can I add a clickable link next to my name or headline for free?
No. LinkedIn removed the hyperlink previously available through Creator Mode. Its current custom-button feature requires an eligible Premium Business, Sales Navigator, or Recruiter Lite subscription. Free accounts can instead use Contact info or the Featured section.
Should I use Contact info or Featured for my most important link?
Use Featured for the link you most want visitors to notice because it appears as a card on the profile. Use Contact info for supplementary links, such as a personal website, portfolio, company page, or résumé. If you also use Snapchat, its profile and Story link options work differently, so follow the Snapchat profile link setup guide. For Pinterest, use the Website field instead; this Pinterest profile link setup guide walks through desktop, mobile, and site claiming.
Want your LinkedIn link to point somewhere a visitor can actually pay, book, or ask? Create your free FanBell page — no follower minimum (how it works) and free to start (pricing) — and add it to your Contact info or Featured section.
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