Sell LinkedIn Profile Reviews From Your Bio Link

You can sell a LinkedIn profile review by pricing it as a custom request: the follower sends their profile link or a screenshot, you return written notes, headline and summary rewrites, or a recorded walkthrough, and payment happens on your own bio link instead of a marketplace listing or a booked call. Custom Work lets you offer clearly scoped commissions and services: you set the price, the scope and the delivery time, and followers submit a brief and pay before you start.

No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate. pricing

A recurring DM for career coaches, recruiters, and LinkedIn-savvy creators is some version of "can you look at my profile before I start applying?" Answering it for free trains an audience to expect free labor; a generic marketplace listing hands the relationship — and the payment — to someone else's platform. A priced offer on your own page keeps both — the same logic applies when the recurring ask is a cold email or pitch someone wants critiqued instead of a profile.

LinkedIn's own newsroom describes the platform as a community of more than 1.3 billion members (LinkedIn Newsroom, About Us). The same LinkedIn Newsroom page reports that approximately 8,200 job applications are submitted on LinkedIn every minute and that 93 members add a new role to their profile every minute. LinkedIn publishes no study measuring what a third-party profile review changes, so the case for the offer is editorial rather than evidential: at that application volume a recruiter skims, and in the judgment of most people who review profiles for a living, a specific headline survives a skim better than a vague one.

What is a LinkedIn profile review, and why would someone pay for one?

A LinkedIn profile review is paid, asynchronous feedback on someone's existing profile — typically the photo, headline, About section, experience bullets, and skills — delivered as written notes, a marked-up document, or a recorded walkthrough. People buy it because the profile is often a recruiter's first impression, and most job seekers have never had a qualified reader critique theirs.

LinkedIn's help center states that "members with a profile photo receive up to 2X more profile views and 3X more connection requests" (LinkedIn Help, "Settings for profile photo visibility"). That help article is titled for photo-visibility settings, but the statistic sits in its opening paragraph, which is why a settings page is the correct citation for the figure.

A second LinkedIn number circulates alongside it, and the two do not measure the same thing. LinkedIn's Talent Blog states that "just having a picture makes your profile 14 times more likely to be viewed by others," in a post authored by Lydia Abbot and dated August 1, 2024. The help-center figure caps view and connection-request volume at "up to" 2X and 3X, while the Talent Blog figure describes the likelihood of a profile being viewed at all — different metrics, different publications, and different years. LinkedIn discloses no sample size, date range, or methodology for either figure, so both belong in a review listing as directional platform claims rather than as measured effect sizes.

Should you sell it as a quick answer or a full service?

Sell a single wording judgment as a Paid Question and a full profile pass as a custom request. Paid Questions let a follower pay your set price to ask you one private question, and you send back one written reply, privately, while Custom Work lets followers attach their own files or links at checkout and let you deliver a written note plus files or a private link.

A Paid Question fits a narrow call like "Is this headline too vague for a product-manager search?" — the follower pays upfront, asks one private question, and you send back one written reply, privately. A full pass across photo, headline, About, and experience belongs in a custom request, because the follower needs to hand you something and get a document or recording back. Brillay's Custom Work documentation explains that delivery arrives as one package — a written note, up to five files, and/or a private link. You set a custom request delivery window of up to 5 days, including any shorter window per service.

What should a LinkedIn profile review offer include?

A LinkedIn profile review offer should name the sections you will check, the deliverable format, and the delivery time window before anyone pays. A workable baseline covers photo, headline, About section, experience bullets, and skills relevance. Writing that scope into the listing, rather than negotiating it after payment, is what prevents most delivery disputes.

Include a completeness check as well as a copy check. LinkedIn's help center describes the profile level meter — which reaches an "All-star" rating once every recommended section is added — in one quotable sentence:

"The completeness level of your profile will increase as you add more suggested sections. This helps improve the discoverability of your profile in search results, and to increase profile search appearances." — LinkedIn Help, Use the profile level meter to update your profile (last updated by LinkedIn approximately six months before September 2026)

The photo check earns its place in a paid review for a similar reason, and LinkedIn states the case in a sentence you can paste directly into a listing:

"Our research shows that just having a picture makes your profile 14 times more likely to be viewed by others." — Lydia Abbot, LinkedIn Talent Blog, 10 Tips for Taking a Professional LinkedIn Profile Photo, published August 1, 2024

Quoting LinkedIn's own wording, with the publication date attached, is more defensible in a sales listing than restating the figure as your own finding, because LinkedIn has never released the underlying methodology for the 14x number.

How much should you charge for a LinkedIn profile review?

Price a LinkedIn profile review by depth of deliverable, not by one flat rate. Two published market anchors bracket the range: TopResume sells a standalone LinkedIn Profile Makeover for $99, and Upwork's own hiring page says independent LinkedIn specialists typically charge $15 to $42 per hour. A tiered Brillay offer usually sits between those two poles.

TopResume's own service page prices its standalone LinkedIn Profile Makeover at $99 (TopResume, LinkedIn Profile Services). Upwork's published hiring page states that independent LinkedIn specialists on Upwork typically charge $15 to $42 per hour (Upwork, Hire LinkedIn Freelancers). Brillay's own Custom Work documentation recommends tiering rather than a single price, noting that "many creators offer tiers like $10, $25, and $50 for progressively more involved help", and Brillay's Paid Questions documentation puts a typical starting price for a single written answer at $5 to $15. The same tiered logic shows up in other paid-review niches — see how a workout-program review gets priced for a non-career example of the same Quick Check versus full-pass split.

Every price in that table is an illustrative starting point, not a market survey: no published dataset of independent LinkedIn-review pricing exists, so treat the TopResume and Upwork figures as the only sourced anchors and validate your own numbers against what your clients actually accept.

Fee math on a sample sale, using the platform fee stated above and Stripe's published US online-card rate of 2.9% + $0.30 (Stripe pricing): a $50 review returns about $44.25 to the creator, and a $100 rewrite returns about $88.80. Brillay's pricing page states the formula as "creator earnings = follower payment − platform fee − processing fee" and confirms the follower pays only the displayed price.

Where do you sell a LinkedIn profile review without a marketplace listing?

You sell it from the link already in your bio. Followers pay before you do the work; you deliver on your own time.

The follower pays when they ask; you reply when you can. Brillay, How it works On Brillay, the request and payment happen on your page, as a guest, so the relationship and repeat business stay with you instead of a third-party listing.

Interested followers or connections go from LinkedIn to your Brillay link, where the review request and payment happen on your page. Brillay's setup is to claim a username and enable an offer, with no minimum audience and nothing to apply for.

What if the profile needs more work than the offer covers?

Decline any request that clearly exceeds the tier purchased instead of absorbing unpaid extra work.

A request that falls outside what you listed can be declined: Brillay's Custom Work page explains that a creator can decline any Custom Work order from their dashboard, including one that falls outside the scope they listed, and the request closes with the follower keeping their money. Brillay's pricing page adds that "refunds are supported and may reverse the payment, transfer, and platform fee depending on the transaction status". A one-line scope boundary such as "Quick Check covers photo and headline only" heads off most of these cases before payment.

If a client's profile is nearly empty and needs a section-by-section build rather than notes on existing content, point that client to the rewrite tier instead of delivering rewrite-level work inside a Quick Check's price and delivery time.

What else can you sell alongside a LinkedIn profile review?

A LinkedIn review pairs naturally with three adjacent offers: a resume review for the same client, a Personalized Video for congratulations after a job offer, and Tips for people who found your free advice useful. Keeping each as a separate listing preserves clear scope instead of folding everything into one vague "career help" product.

• Sell a resume review: the same async-review structure applied to a resume or CV instead of a LinkedIn profile — worth pairing, since job seekers frequently want both documents reviewed together, and often want a cover letter reviewed alongside them.
• Personalized Video: a short congratulations or encouragement video after a new job or a tough interview — or, when the congratulations should come with a second opinion, a paid read of the offer itself before the client signs.
• Tips: Tips let a supporter who found your free LinkedIn advice useful send you a one-time amount to say thank you, with nothing to deliver in return.
• Goals: funding for a template library, a headline swipe file, or another defined project, shown as cash toward a goal with a progress bar rather than as a shipped product.

Related reading: how to make money on LinkedIn without a job covers the wider set of paid offers, and how to write a custom request offer covers scoping a listing so requests stay inside what the client purchased.

How do you get a LinkedIn-review offer live on your page?

Getting a LinkedIn-review offer live takes three decisions: whether most incoming requests are one-line questions or full profile passes, which format matches each (Paid Question versus custom request), and what price, scope list, and delivery time you can hit consistently. Brillay's published setup is to claim a username, enable offers, and add the link to your bio. What you end up with is individual paid requests and one-time support, with nothing to publish on a schedule and no subscription for either side to maintain.

Brillay lets you enable either offer based on your actual background, with nothing to apply for. That is a platform detail, not legal advice: match any "certified coach" or "HR professional" language to your actual credentials, and check local rules on advertising coaching or career services in your region.

Frequently asked questions

Five questions come up repeatedly from creators pricing a LinkedIn profile review: credential requirements, scope, intake format, Brillay's fees, and outcome guarantees. Short answers follow, each citing Brillay's own published documentation wherever the answer is a product fact rather than an editorial opinion.

Do I need to be a certified recruiter or career coach to sell LinkedIn reviews?

Creators can enable Paid Questions or Custom Work based on their actual background, with nothing to apply for. You should still describe your actual background accurately and avoid implying credentials or affiliations you don't have.

Should I review the whole profile or just the photo and headline?

Start with whichever deliverable is faster for you to produce reliably. Many creators launch a Quick Check covering photo and headline only before adding a Full Profile Review or a rewrite tier, since a narrower scope is easier to price and turn around consistently.

What if a follower sends a LinkedIn link instead of a screenshot?

Either works for a custom request: Brillay documents that a follower can attach their own files when they order and that a creator can deliver a written note plus up to 5 files or a private link. State your preference in the listing so intake stays consistent.

What does Brillay charge for a custom request like this?

The same platform fee described above applies here, and Stripe's published US online-card rate of 2.9% + $0.30 applies on top of it, so a $50 LinkedIn review returns about $44.25 to the creator.

Can I guarantee a profile review will get someone hired?

No. Feedback on a profile cannot guarantee an interview, a connection, or a job offer, and LinkedIn publishes no study tying third-party profile reviews to hiring outcomes. Frame the deliverable as specific, checkable improvements to the profile itself, not as an outcome you do not control.

Create your free Brillay page and turn the next "can you check my LinkedIn?" message into a clearly scoped paid offer.