A single Brillay link replaces the usual coaching-client stack — a PayPal payment request, a separate scheduling page, and a Discord DM thread — with one page where a follower picks your coaching offer, pays upfront, and lands in a private thread to coordinate the session. You share one link instead of three. Custom Work lets you offer clearly scoped commissions and services: you set the price, the scope and the delivery time, and followers submit a brief and pay before you start.
No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate (Brillay pricing).
A three-app coaching stack is rarely a decision. A student DMs you, you send a PayPal request because it is what you already have, you set a time in Discord because there is nowhere else to put it, and you bolt on a scheduling tool once double-bookings start. None of those tools was built to work with the others, and every new client means re-explaining the same three steps — a pattern that shows up just as often when the request is dropping a paid offer link directly in your Discord server instead of a DM. Moving intake to one link ends that loop: every coaching offer sits on a single page, with nothing to moderate and no community to keep warm.
Why do coaching clients end up spread across three apps?
Coaching clients spread across three apps because each tool solves one step and none owns the intake: PayPal collects money, Discord holds the conversation, and a scheduling tool blocks double-booking. The client must use all three in the right order, and any missed step — unpaid invoice, buried DM, unpaid slot — becomes the coach's problem.
PayPal's Seller Protection program is written around shipped goods first. Its basic requirements state that the seller's primary PayPal account address must be in the United States and that "the item must be a physical, tangible good that can be shipped, except for items subject to the Intangible Goods Additional Requirements" (PayPal's Seller Protection Program). Services are not excluded outright — coaching is eligible only under a separate, stricter test:
"For the sale of intangible goods and services to be eligible for PayPal's Seller Protection program, the sale must meet the basic requirements and the following additional requirements: In the case of Unauthorized Transaction claims, PayPal has marked the intangible good transaction as 'eligible' in the Transaction Details page or otherwise provided notice to you of eligibility in writing. Delivered the item and provide Proof of shipment or delivery for Intangible Goods." — PayPal's Seller Protection Program
PayPal defines proof of delivery for an intangible sale as "compelling evidence to show the item was delivered or the purchase order was fulfilled" (PayPal's Seller Protection Program) — a standard a coaching call in a Discord voice channel leaves little record of. PayPal also states it may charge a Dispute Fee when a buyer files a dispute claim or chargeback, and the Standard Dispute Fee for US-dollar transactions is $15.00 USD (PayPal Merchant Fees).
Discord has no native product for selling a one-off 1:1 session either. Discord's own creator monetization is recurring Server Subscriptions priced between $2.99 and $199.99 per month (Discord, "Announcing Server Subscriptions and the Creator Portal"), and Schedule 1 of Discord's Monetization Terms sets the desktop-and-browser cost of those subscriptions at 6% payment processing plus a 10% platform fee (Discord Monetization Terms). A recurring server-wide tier is not a single paid VOD review.
What does it cost to run a PayPal-plus-Calendly-plus-Discord stack?
A PayPal-plus-Calendly-plus-Discord coaching stack costs a percentage on every payment plus a monthly seat. PayPal's US "Send/Receive Money for Goods and Services" rate is 2.99% and its "PayPal Checkout" rate is 3.49% plus $0.49; Calendly's cheapest payment-taking tier is $10 per seat per month billed yearly (Calendly pricing). Discord charges nothing.
Which PayPal row applies matters, because the rates differ by product. In PayPal's US Commercial Transaction Rates table, "Send/Receive Money for Goods and Services" is 2.99% with no fixed fee on that row, "Standard Credit and Debit Card Payments" is 2.99% plus a fixed fee, and "PayPal Checkout" is 3.49% plus a fixed fee, where the fixed fee for US dollars is $0.49. A student paying from another market adds an extra 1.50% for international commercial transactions on top of the domestic rate (PayPal Merchant Fees).
Calendly's free tier cannot take money at all. Calendly's Free plan includes one event type and one calendar connection, and the Standard plan at $10 per seat per month billed yearly is the lowest tier that connects Stripe or PayPal to collect payment during booking.
| Tool in the stack | What it does for a coaching sale | Cost |
|---|---|---|
| PayPal, "Send/Receive Money for Goods and Services" row | Collects the payment | 2.99%, no fixed fee on that row; the PayPal Checkout row is 3.49% + $0.49 USD |
| Calendly Standard | Books the slot and can take payment at booking | $10 per seat per month, billed yearly (Calendly pricing) |
| Discord | Holds the conversation, sends the invite | Free; its only native monetization is recurring Server Subscriptions at 6% processing + 10% platform fee (Discord Monetization Terms) |
| One Brillay link | Lists the offer, collects payment, opens the order thread | No monthly seat; a platform fee only when an order is paid, at the rates given in the pricing line at the top of this article, with card processing separate |
PayPal and Calendly are not bad tools: Calendly's payment integration and PayPal's checkout both work as advertised. The friction is in stitching three separate signups, three separate login flows, and three separate places a client can get stuck into one coaching sale.
Can one link actually replace the whole intake flow?
One link brings the offer listing, payment, and coordination thread together, while the session stays on your existing platform. On Brillay, a coach lists coaching as priced Custom Work, the client pays upfront, and you handle the Discord invite, lobby code, or session time in a private message.
With Custom Work, the client sends their requirements and files with the order, and you send one completed delivery. The client pays upfront, with no account to create, and each request waits in your inbox until you reply privately within the window you set (how Brillay works).
The game, your stream, or a Discord voice channel stays exactly where it already is. What moves is the administrative part: instead of a client finding your PayPal handle, then your Calendly, then your Discord, they find one link, pick "1-hour VOD review" or "Rank-up package," and pay. The same one-link model covers a client asking you to play their game on stream for pay, not just structured coaching. You get paid before coordination starts instead of after the session ends.
Does consolidating to one link mean losing flexibility?
No: one Brillay page can list several priced custom requests side by side, so a single link carries a one-off VOD review, a duo-queue session, and a multi-session rank-up package at once. The same page can just as easily hold a broader offer for a caster or variety streamer who wants to sell streaming and channel-growth coaching alongside the in-game work. Each offer keeps its own price, scope, and delivery time, and the student self-selects before paying.
A single link fronting several options is also the format audiences already navigate. Linktree states on its own homepage that 70M+ people use it for their link in bio. On Brillay the request and the payment happen on the page itself, with the follower checking out as a guest, so nobody drops out in the hop between the link and the checkout.
"Join 70M+ people using Linktree for their link in bio." — Linktree's 70M+ figure covers its whole user base rather than coaching specifically, but it establishes the format a coaching page borrows: one URL in a bio, several priced destinations underneath it. Rather than running a different scheduling link or PayPal.me handle per offer, each coaching tier becomes a line item on the same page.
What actually happens after a coaching client pays?
After the client places the order, you receive their requirements and any attached files; you then send one completed deliverable through Custom Work. The thread stays attached to the paid order rather than open DMs, and delivery runs against the coach's stated delivery time.
Delivery time on a Brillay custom request is capped at up to 5 days from purchase. For a live coaching session, the 5-day cap is the deadline by which the coach commits to a session time, not a promise that the coaching itself happens on Brillay.
Brillay's published policy assigns payment disputes to the creator's connected payment account: payment disputes concerning a creator's sale are handled through Stripe and the creator's connected payment account, and the creator is responsible for responding to the dispute and submitting relevant evidence. Stripe's published US dispute fee is $15.00 for each dispute received, charged to the account that receives the dispute (Stripe pricing) — the same $15.00 standard dispute fee PayPal lists for US-dollar transactions. The difference from a PayPal request is that the money arrived before the session and the order thread is a written record of what was promised and delivered.
Is a text question ever enough instead of a full coaching booking?
Yes, for a single quick question — but a VOD review or another defined coaching deliverable belongs in Custom Work instead.
| The student's ask | Offer to list | What the coach sets |
|---|---|---|
| One quick strategy question, text only | Paid Question | Price and reply time only |
| VOD review with an attached file or link | Custom Work | Price, scope, and your delivery time; deliver text plus files and/or a link |
| Written VOD review or match analysis | Custom Work | Fixed price, defined scope, and your delivery time; you send one written or file-based delivery |
| Thanks for a free guide or a good stream | Tips | Suggested amounts; nothing is owed in return |
Paid Questions, Custom Work, and Tips are each separate Brillay offer types with their own creator-set controls. Listing more than one of them on the same page means a small question and a full session can both be monetized from the same link, without a separate system for each.
How do you move existing clients over without losing anyone?
Run both systems in parallel. Keep existing students on whatever payment routine they already use, and send every new inquiry to the Brillay link only. Then point your bio, your Discord "how to book" channel, and your stream panel at the same page — many coaches also promote the link with a stream chat command or overlay so it surfaces without a manual pitch — so every entry point a prospective client uses shows the same offer list.
New inquiries are the ones that benefit immediately, because they are the ones currently getting a PayPal handle, a Calendly link, and a Discord invite in three separate messages. Pointing every surface at one page also removes the need to keep three tools synchronized every time you change a price or add a coaching tier.
Frequently asked questions
Game coaches ask the same six questions about moving intake onto one link: whether Brillay replaces Discord, whether one page can hold several coaching tiers, what the stack costs, who handles a no-show, what happens to the money on a refund, and whether a scheduling calendar is still needed.
Does Brillay replace Discord for coaching?
No. Brillay is asynchronous, with no live video calls or appointments to schedule. The coaching session itself still happens on Discord, in-game, or wherever you already coach; Brillay's role is the payment and the private message where you send the invite or session time.
Can I list more than one coaching offer on the same Brillay page?
Yes. A creator's page can carry multiple custom requests at once — for example a single VOD review, a duo-queue session, and a multi-session package — each with its own price, scope, and delivery time, so a client chooses before paying.
What does Brillay charge compared to a PayPal-plus-Calendly stack?
No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate. The PayPal-plus-Calendly stack pays 2.99% on PayPal's goods-and-services row or 3.49% + $0.49 on its checkout row and $10 per seat per month for the Calendly tier that takes payment.
What if a client pays and then doesn't show up for the session?
A no-show is handled as an ordinary refund decision, and the creator makes it. The order thread already holds the session time you sent, so the call rests on a written record, and the Refund policy you publish, which the client sees before paying, sets the terms in advance.
What happens to the money when a refund is approved?
When a creator approves a full refund, Brillay's pricing page explains that Brillay returns its platform fee, while Stripe's processing fee is not returned.
Do I need a scheduling calendar if I use Brillay for coaching?
For Brillay's payment and coordination step, delivery time on a custom request is a delivery deadline capped at up to 5 days; you can keep using your calendar for booking. Use a separate scheduling tool when clients need to pick from open time slots; Brillay handles the offer, the payment, and the private message where you send the time once it is set.
Related reading: how much game coaches charge per hour for pricing benchmarks, and our guide to getting paid upfront for game coaching explains why payment-first collection matters on its own. If your audience is gaming-specific, our guide to Brillay for gaming coaches covers the full setup.
You do not need a large audience or an application: list a defined custom request, set your price, and share the same Brillay link wherever clients already find you. Create your free Brillay page
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