Brillay vs. Linktree

Linktree is a link-in-bio hub that organizes outbound links and costs $0 to $30 a month; Brillay is a paid-interaction page that costs nothing monthly and takes 8% platform fee when a follower pays for work, 5% on tips and goals only when a follower pays. Pick Linktree to route traffic, pick Brillay to sell a question, shoutout, service, tip, or project contribution. Paid Questions let a follower pay upfront to ask one private question, and you send one written reply on your own time — no live call or scheduling.

Which should I pick?

Pick Linktree to organize outbound links and pick Brillay for paid requests and one-time support. Linktree's own help center states that its Free plan takes a 12% transaction fee on Digital Products and Courses, Starter and Pro take 9%, and Premium takes 0% (Linktree Help Center, "Understanding transaction and processing fees on Linktree", updated October 22, 2025). Brillay charges $0 per month, with an 8% platform fee when a follower pays for work and 5% on tips and goals (Brillay pricing).

Pick Linktree if your main goal is to collect your videos, shop, social profiles, newsletter, portfolio, and other destinations on one bio page. Linktree's own payments help page instructs creators to "sign up to Square or log in to your Linktree to explore the Paypal option," so followers "choose to pay via credit card or via their PayPal accounts" (Linktree's payments help page).

Pick Brillay when followers keep asking to pick your brain, request a review, or support your work and you want one fixed-price request instead of sorting requests across DMs. Brillay provides six purpose-built offer types: Paid Questions, Personalized Videos, Custom Work, Tips, Goals, and Brand Collaboration Inquiries (Brillay's how-it-works page).

For Paid Questions, you set the price and reply in writing on your own time, within the window you set; for Personalized Videos and Custom Work, you set the price and delivery time. Custom Work closes after one defined delivery.

Many creators run both. The choice comes down to the job your bio link needs to perform:

• Use Linktree to route visitors to multiple destinations; its Free tier costs $0/mo and its paid tiers run $6/mo, $12/mo, and $30/mo billed annually (Linktree pricing page).
• Use Brillay to turn a request for your time, attention, or work into a structured paid interaction; Brillay has no monthly fee, with an 8% platform fee for work and 5% on tips and goals.
• Use both if you want Linktree for your general links and Brillay for Paid Questions, Personalized Videos, Custom Work, Tips, and Goals.

How do Brillay and Linktree compare?

The two differ on cost structure and on what is being sold. Linktree sells subscription tiers from $6/mo to $30/mo billed annually and takes 12%, 9%, or 0% of digital-product sales depending on tier. Brillay has no monthly fee and takes 8% when a follower pays for work and 5% on tips and goals. With Brillay, you publish a priced listing describing what you will do and how fast, so you can take the first order before the first deliverable exists.

Linktree's public pricing page lists Starter at $6/mo billed annually or $8/mo monthly, Pro at $12/mo billed annually or $15/mo monthly, and Premium at $30/mo billed annually or $35/mo monthly, and labels the tiers "Sell products (9% seller fees)" on Starter and "Sell digital products (0% seller fees)" on Premium. Linktree's help center publishes its own worked example: on a $34.99 course, a Free-plan creator pays a $4.20 Linktree fee plus a $1.31 Stripe fee and receives $29.48, a Starter or Pro creator pays $3.15 plus $1.31 and receives $30.53, and a Premium creator pays $0.00 plus $1.31 and receives $33.68.

Brillay’s 8% platform fee for work (5% on tips and goals) sits below the 12% transaction rate Linktree publishes for its Free plan. Stripe’s card fee is separate and can vary, so use Stripe’s published U.S. rate only as an estimate. The difference is that Linktree’s 0% tier is Premium at $30/mo billed annually, or $360 a year, while Brillay charges 8% for work and 5% on tips and goals with no plan to buy (Linktree pricing page and Brillay pricing). At Linktree's published rates, a creator needs $3,000 of annual digital-product sales before Premium's $360 subscription saves more than the 12% Free-plan fee it removes.

On a $50 Custom Work order, the 8% Brillay platform fee is $4.00. Using Stripe’s published U.S. online-card rate only as an estimate, processing would be about $1.75 and estimated earnings would be $44.25; the actual Stripe fee is reconciled after payment and may differ. On a $10 Tip, the 5% Brillay platform fee is $0.50. Using Stripe’s published U.S. online-card rate as an estimate, processing would be about $0.59 and estimated earnings would be $8.91; the actual Stripe fee may differ.

Linktree's separate tips-and-donations path uses a creator-connected Square or PayPal account rather than Stripe, so the provider's rate applies instead. Square's published U.S. rate for online or invoice card payments is 3.3% + 30¢ on the Square Free plan and 2.9% + 30¢ on Square Plus (Square Support, "Learn about Square fees"). PayPal's published U.S. domestic rate for PayPal Checkout is 3.49% plus a $0.49 fixed fee (PayPal Merchant Fees, last updated September 1, 2026).

Who is Brillay best for?

Brillay fits creators who keep getting asked to answer a private question, record a personalized video, review someone’s work, or provide another small, defined deliverable, rather than a collection of outbound links. It carries no monthly fee or follower minimum, with an 8% platform fee when a follower pays for work and 5% on tips and goals. Brillay is built around one-time purchases, not memberships: you set fixed prices for Paid Questions, Personalized Videos, and Custom Work; followers choose an amount for Tips and Goals; Brand Collaboration Inquiries takes no payment. It is designed for situations such as:

• “Can I ask you something privately?”
• “Can you wish my friend a happy birthday?”
• “Can you review my page?”
• “Can I tip you?”
• “Can I support your next project?”

When people keep asking to pick your brain, try a $25 Paid Question, offer a $50 portfolio review through Custom Work, record a $50 Personalized Video, or let a supporter send a $3 Tip. Those small, specific offers also answer the common worry that followers may not pay for a question or tiny deliverable: you are not asking them to join a membership, only to buy one clear outcome. Brillay also supports Goals and Brand Collaboration Inquiries as part of its six documented offer types.

Each paid offer is one time, no membership, and followers pay upfront as guests with no follower account needed. Questions, videos, and Custom Work are delivered later, within the time you set; creators can get paid in 41 countries.

Brillay is intentionally narrower than a general link hub: it centers six offer types for paid requests from your followers and charges no monthly fee, with an 8% platform fee for work and 5% on tips and goals (Brillay's how-it-works page and Brillay pricing). Custom Work closes after one defined delivery, keeping the scope contained.

Where a link hub sends followers elsewhere, on Brillay the request and the payment happen on the page, as a guest.

Who is Linktree best for?

Linktree fits creators whose first need is one page that collects the destinations they would otherwise have to choose between in a single bio field, such as YouTube, TikTok, a shop, a newsletter, a portfolio, or other social profiles. Linktree's own pricing page describes the product as "the only link in bio trusted by 70M+" and starts at $0/mo on its Free tier.

Linktree's plan ladder gates features by price: Starter at $6/mo billed annually adds a personalized Linktree and basic analytics, Pro at $12/mo adds custom themes and advanced analytics, and Premium at $30/mo adds 0% seller fees, the affiliate shop, dynamic links, and social scheduling.

Eligibility differs by feature: Linktree says Shops and Sponsored Links are US-only and Paid Digital Products are available only in certain countries. Brillay has no follower minimum, while creator payouts are available in 41 countries.

Before choosing a paid tier, confirm Linktree’s current regional price, which plan includes the features you need, and what your connected payment provider charges. If you are considering other link-in-bio tools, the Linktree alternatives comparison explains where each option fits.

Frequently asked questions

What is the main difference between Brillay and Linktree?

Linktree sells link organization on four plan tiers priced $0, $6, $12, and $30 a month billed annually, with selling and payments layered on top through Stripe, Square, or PayPal (Linktree pricing page and Linktree payments page).

Brillay sells paid requests and one-time support on one plan at $0 a month, with six structured offer types, an 8% fee for work and a 5% fee on tips and goals, and followers pay upfront (Brillay's how-it-works page and Brillay pricing). Choose Linktree for link organization and Brillay for Paid Questions, Personalized Videos, Custom Work, Tips, Goals, or Brand Collaboration Inquiries.

How much should I charge for a paid question or small service?

For expert advice, a concrete starting point is about $25 for one private written answer. For a defined portfolio review or mini audit, try $50 and raise the price when the work takes longer or requires more expertise.

Stripe payment-processing fees are separate; Stripe’s published U.S. online-card rate can be used as an estimate, but Brillay reconciles against Stripe’s actual processing fee.

Linktree has a free plan and paid tiers priced at $6-$8/mo for Starter, $12-$15/mo for Pro, and $30-$35/mo for Premium depending on annual or monthly billing. Linktree's help center puts its transaction fee on Digital Products and Courses at 12% on Free, 9% on Starter and Pro, and 0% on Premium, with Stripe's 2.9% + $0.30 per purchase applying on every plan.

The honest answer is that it depends on volume: Brillay's 8% platform fee for work (tips and goals carry 5%) stays below Linktree's 12% Free-plan transaction rate at every sale price, so against Premium's $360 a year at 0% seller fees, Brillay costs less up to roughly $4,500 of annual sales, and above that Premium wins on fees alone (Brillay pricing and Linktree pricing page).

Can I use Brillay and Linktree together?

Yes. Use Linktree as the general hub for your social profiles, shop, and newsletter, then add your Brillay page as one entry for paid questions, Personalized Videos, services, tips, or goals. Linktree’s Free plan costs $0 per month, and Brillay has no monthly fee, so you can link the two without adding a monthly software bill (Linktree pricing page and Brillay pricing). You can also link to your general hub from elsewhere while using Brillay as the primary destination for paid requests.

Is Brillay a complete replacement for Linktree?

If you need a general page that organizes your full link list, Linktree's Free plan offers "unlimited basic links," while Brillay focuses on six paid offer types (Linktree pricing page and Brillay's how-it-works page).

Brillay is the more direct alternative when your main objective is getting paid for a reply, personalized video, small service, tip, or project contribution rather than managing a broad collection of links.

If asking for donations feels awkward, offer a clear exchange instead: one paid question, one birthday video, one defined review, or a one-time Tip with nothing owed in return. Create your free Brillay page — there’s no monthly fee, with an 8% platform fee when a follower pays for work and 5% on tips and goals.