Charge $15–$35 for feedback on one paragraph or opening line, $35–$75 for a full-letter edit or line-by-line redline, and $60–$150+ for a rewrite tailored to a specific job posting. Choose within those bands based on document length, tailoring depth, and how much of the writing you are doing versus editing. Custom Work lets you offer clearly scoped commissions and services: you set the price, the scope and the delivery time, and followers submit a brief and pay before you start.
What should a cover letter review cost?
A cover letter review typically costs $15–$35 for feedback on one paragraph, $35–$75 for a full-letter line edit, and $60–$150+ for a rewrite tailored to a specific job posting. Price tracks three variables: how much of the document you write versus edit, how tightly the result must match one posting, and how quickly the follower needs it back.
A cover letter arrives as a favor request with a deadline attached: a follower pastes a paragraph and asks “does this sound too stiff?”, or sends a full document because applications close tomorrow. The U.S. Department of Labor-sponsored CareerOneStop states that a good cover letter runs about 200–400 words across 3–4 short paragraphs and treats cover letters as their own job-search step, separate from resume writing (CareerOneStop, U.S. Department of Labor). A 200–400 word document with its own federal guidance page is a defensible thing to price as its own offer rather than folding into a resume package.
| Review type | What's included | Typical time | Starting range | Closest published benchmark |
|---|---|---|---|---|
| Line feedback | Comments on one paragraph or opening line, pasted as text | 10–20 min | $15–$35 | Proofreading, business/marketing: $45–$60/hr (EFA 2026) |
| Full-letter edit | Line-by-line redline of an existing draft | 20–40 min | $35–$75 | Copyediting, business/marketing: $50–$60/hr (EFA 2026) |
| Tailored rewrite | New letter written against a specific job posting | 45–90 min | $60–$150+ | Work-for-hire writing, business/marketing: $65–$75/hr (EFA 2026) |
The Editorial Freelancers Association's 2026 Editorial Rate Chart reports a median rate range of $50.00–$60.00 per hour for business/marketing copyediting and $45.00–$60.00 per hour for business/marketing proofreading (Editorial Freelancers Association, 2026 Editorial Rate Chart). The same chart reports $65.00–$75.00 per hour for business/marketing work-for-hire writing and $87.50–$125.00 per hour for business/marketing ghostwriting (Editorial Freelancers Association, 2026 Editorial Rate Chart).
Those benchmarks explain the shape of the table. The $60–$150+ rewrite band sits inside the EFA writing rates: 45–90 minutes at $65–$75 per hour is $49–$113 of time cost, and the top of the band reaches toward the ghostwriting median. The two shorter bands sit above pure time cost on purpose — 10–20 minutes at $50 per hour is only $8–$17, and a paid order still carries fixed overhead in reading context, formatting comments, and delivering the file. If you are worried followers will not pay for feedback, make the smallest paid option concrete — one paragraph, one opening line, one fixed price — so they are buying a defined outcome rather than a vague opinion.
The EFA's rate chart is a survey, not a price list, and the association says so directly:
“As a member association, the EFA neither sets rates nor advises members on what rates or rate types to use. Individual members' rates may vary considerably, depending on multiple factors, including type of work, delivery time, degree of expertise, local cost of living, training, and years of experience.” — Editorial Freelancers Association, Editorial Rates
The 2026 chart is based on a survey of more than 1,100 respondents, administered from November 2025 through mid-January 2026 and covering rates charged during the 2025 calendar year (Editorial Freelancers Association, 2026 Editorial Rate Chart).
Two concrete rules place an order inside its band. Price at the top of a band when the follower sends a rough first draft plus a job posting and wants it back within 24 hours. Price at the bottom of a band when the letter is already near-final, no posting needs to be matched, and the deadline is 3–5 days out.
How much does tailoring to one job posting add to the price?
Tailoring is the single biggest jump in a cover-letter offer, because it changes the job from editing 300 words to reading a posting and writing new ones. The Editorial Freelancers Association prices that shift at roughly double: $50.00–$60.00 per hour for business/marketing copyediting versus $87.50–$125.00 per hour for business/marketing ghostwriting (Editorial Freelancers Association, 2026 Editorial Rate Chart).
Tailoring is not an upsell you invented. CareerOneStop tells job seekers to “write a tailored cover letter for each position you apply for” (CareerOneStop, U.S. Department of Labor), and the U.S. Department of Labor's Employment Fundamentals of Career Transition participant guide instructs applicants to “[m]ake sure your resume and cover letter target the position to which you are applying” (U.S. Department of Labor, EFCT Participant Guide, Section 6). The follower asking for a posting-matched letter is following federal job-search guidance, so the tier that delivers it should be priced as writing, not as proofreading.
Two versions of the same 350-word letter, priced from the EFA medians:
| Same letter, two jobs | What you actually do | Working minutes | Time cost at the EFA median | Published band |
|---|---|---|---|---|
| Untailored polish | Fix tone, cut hedging, tighten the closing paragraph | 20–40 min | $16.67–$40.00 at $50–$60/hr copyediting | $35–$75 |
| Posting-matched rewrite | Read the posting, mirror its language, rewrite the middle paragraphs | 45–90 min | $48.75–$112.50 at $65–$75/hr work-for-hire writing | $60–$150+ |
(Time-cost column derived by Brillay from the EFA 2026 median hourly bands above; it is arithmetic on those published rates, not a rate the EFA publishes per document.)
Two things make the rewrite tier defensible beyond the arithmetic. Reading a job posting is unpaid work if you do not scope it — a 600-word posting plus a 350-word letter is nearly three times the reading of the letter alone. And the DOL guide reminds applicants that “employers may receive hundreds of applications for each job posting” (U.S. Department of Labor, EFCT Participant Guide, Section 6), which is the reason the follower wants the tailored version rather than the polish. A posting-matched rewrite is made for the follower who sent that job posting; the next follower sends a different posting and gets a different letter, not the same file again.
For a wage-level sanity check on both tiers: the U.S. Bureau of Labor Statistics reports a median annual wage of $77,920 for editors and $76,910 for writers and authors as of May 2025 (Editors and Writers and Authors). Both are salaried-employment benchmarks, not creator earnings and not a claim about Brillay.
How do you turn an hourly rate into a price for a 350-word letter?
Count every minute the letter consumes — reading it, reading the posting, redlining, and writing the delivery note — then multiply by your target hourly rate divided by 60 and round up. A 350-word letter that takes 50 minutes end to end costs $54.17 of your time at a $65 target, which is a $55 or $60 price tag, not $54.17.
- Read the letter, and time it. 200–400 words is the CareerOneStop shape (CareerOneStop, U.S. Department of Labor); anything past a page is a bigger job than the band assumes.
- Add the posting, if the tier is tailored — that is a second document, not a footnote.
- Add the redline or the drafting time. Marking up existing sentences is faster than writing new ones, at roughly the EFA's copyediting-versus-writing gap.
- Add delivery time for cleaning up comments or preparing a short delivery note.
- Multiply and round up: (total minutes ÷ 60) × target hourly rate = your floor. A $65 target sits at the bottom of the EFA's $65.00–$75.00 per hour band for business/marketing work-for-hire writing (Editorial Freelancers Association, 2026 Editorial Rate Chart). See pricing services without undervaluing your time.
Then check the number two ways that are specific to a short document.
Per word. A $35–$75 full-letter edit on a 300-word letter prices out at $0.12–$0.25 per word, while the same 20–40 minutes at the EFA's $50–$60 copyediting median is only $0.06–$0.13 per word of time cost (derived by Brillay from the EFA 2026 median hourly bands). That gap is not padding — it is the fixed overhead every short order carries, plus the platform and card fees below. If your per-word number lands under a dime, the tier is priced as a favor.
Per hour after fees. Publishing $55 for that 50-minute rewrite leaves roughly $48.71 after Brillay's 8% on paid work (tips and goals are charged 5%) and Stripe's 2.9% + $0.30, which is about $58.45 an hour — not the $65 you targeted. Publishing $65 leaves about $57.61, or roughly $69.13 an hour, which clears it. On short creator work the round-up step is what protects the rate, not the target itself.
What do you actually keep on a $55 redline?
Two deductions come out of a cover-letter-review payment: Brillay's platform fee when a follower pays for work, and Stripe's card processing fee. Both are calculated from the full amount the follower pays rather than from what's left after the other, so a $55 review nets approximately $48.71 before taxes or other expenses.
Brillay charges an 8% platform fee when a follower pays for work and 5% on tips and goals, and starting a page carries no monthly fee (Brillay pricing). For planning, this page estimates Stripe’s US domestic online-card fee at 2.9% + $0.30 (Stripe pricing); the actual processing fee can vary, especially for international cards or currency conversion.
| You charge | Stripe processing (2.9% + $0.30) | Brillay fee (8%) | You keep (approx.) | Total deduction |
|---|---|---|---|---|
| $15 | ~$0.74 | ~$1.20 | ~$13.06 | ~12.9% |
| $25 | ~$1.03 | ~$2.00 | ~$21.97 | ~12.1% |
| $55 | ~$1.90 | ~$4.40 | ~$48.71 | ~11.4% |
| $110 | ~$3.49 | ~$8.80 | ~$97.71 | ~11.2% |
The flat $0.30 is why the $15 floor matters on a document this small: a paragraph check priced at $15 loses about 12.9% to fees, against about 11.2% on a $110 rewrite (derived from the published Brillay and Stripe rates above). Selling three $15 paragraph checks nets about $39.18, while one $55 redline of the same letter nets about $48.71 — fewer orders, less fee drag, one deadline to manage. These figures are planning estimates.
How do you stop a $25 paragraph check from becoming a $150 rewrite?
Cover-letter orders creep in three predictable ways, and each has a setting or a sentence that closes it before the follower pays. Write the required input, exact deliverable, delivery time, and exclusions into the listing, and state that the price covers one delivery.
“The posting is attached — can you match it?” That is the rewrite tier, not the redline tier. Say in the listing that posting-matched writing is a separate, higher-priced offer, and route out-of-scope requests to the correctly priced Custom Work offer instead of doing them inside the cheaper tier (how it works).
“Can you look at my resume while you're in there?” Name the exclusions explicitly — resume edits, LinkedIn copy, and interview prep — so the offer is cover-letter-only unless bought as a separate tier.
“I tweaked it, can you take another look?” With Custom Work, you define the exact deliverable and exclusions upfront, and one delivery closes the order.
The format you pick also constrains scope, so pick it by what the follower has to hand you. Paid Questions let a follower pay upfront to ask one private question, and you send one written reply on your own time — no live call or scheduling. For Custom Work, followers can attach up to 5 files, 50 MB each, and you can deliver a written note plus files in any format and/or a private link. For Custom Work, you set a delivery time from one hour to five days. How to Write a custom request Offer covers the wording.
Should the cover letter be bundled with the resume?
Sell it as its own priced tier, not as a free extra on a resume order. The Department of Labor's guidance is that “[s]ome employers request a cover letter. Read the job posting carefully to identify if a cover letter is required” (U.S. Department of Labor, EFCT Participant Guide, Section 6) — demand for the letter is decided posting by posting, so a follower who needs one this week may not need one next week, and a bundle prices it for everyone either way.
Put the four job-search offers at separate fixed prices behind one Brillay link, so each follower can buy only the help they need:
- Resume feedback: The document the letter is submitted alongside — a longer read and a separate scope, so a separate price.
- LinkedIn profile review: Priced on section count and live-profile copy rather than on one document and one posting, which is why its bands and its benchmarks differ from this page's.
- Mock interview feedback: Review a client’s recorded answers and deliver written feedback at a fixed price — no live call, no scheduling.
- Tips: For someone who used your free cover-letter advice and wants to contribute without buying a deliverable.
If a follower does want all of it, quote the tiers side by side and let the total be the total. A discount on the letter is a discount on the tier with the highest hourly rate.
What tells you it's time to move up a tier?
Move a cover-letter band up when the working minutes stop matching the price, when a new deliverable enters the offer, or when your credential gets more specific than “good writer.”
- The redline routinely runs past 60 minutes. A “20–40 minute” full-letter edit that takes an hour costs $50–$60 in time alone at the EFA's business/marketing copyediting median of $50.00–$60.00 per hour (Editorial Freelancers Association, 2026 Editorial Rate Chart) — the whole bottom of the $35–$75 band is gone.
- Every order arrives with a posting. If tailoring is the norm rather than the exception, the rewrite tier is your real offer and the redline is the discount.
- You added a recorded walkthrough or a second pass. Neither should be absorbed into the price of a single redline.
- You hired for these roles. A recruiter or hiring manager reading letters in the industry they hired for is selling judgment, not copyediting, and can price toward the EFA's $87.50–$125.00 per hour ghostwriting band.
The underlying demand is not vanishing. The U.S. Bureau of Labor Statistics projects employment of editors to decline 1 percent from 2025 to 2035 while still generating about 7,900 openings for editors each year on average over the decade. A price change applies to future orders only and does not alter what an existing follower already purchased.
Frequently asked questions
Five questions creators ask before listing a cover letter review: whether $15 is too low, what to charge when the job posting comes with it, whether to rewrite or only mark up, what the fees take, and whether a certification is required. Each answer cites the source it relies on.
Is $15 too low for a cover letter review?
$15 is a reasonable floor for quick feedback on one paragraph or opening line, and too low for a full-letter edit or a tailored rewrite. A 45–90 minute tailored rewrite priced at $15 works out to $10–$20 per hour, well under the Editorial Freelancers Association's $65.00–$75.00 per hour median band for business/marketing work-for-hire writing (Editorial Freelancers Association, 2026 Editorial Rate Chart). At $15 the fee load is also heaviest — about 12.9% between Brillay's 8% and Stripe's 2.9% + $0.30 (Brillay pricing and Stripe pricing); tips and goals would carry Brillay's 5% rate instead.
What should you charge when the follower sends the job posting too?
Price it in the rewrite band, $60–$150+, because a posting turns the order into reading two documents and writing new paragraphs against one of them. CareerOneStop tells applicants to “write a tailored cover letter for each position you apply for” (CareerOneStop, U.S. Department of Labor), and the EFA's business/marketing work-for-hire writing median is $65.00–$75.00 per hour versus $50.00–$60.00 for copyediting (Editorial Freelancers Association, 2026 Editorial Rate Chart).
Should you rewrite the letter or only mark it up?
Mark it up at the $35–$75 tier and reserve full drafting for the $60–$150+ tier, both because the EFA prices writing well above copyediting (Editorial Freelancers Association, 2026 Editorial Rate Chart) and because the letter has to survive the interview. The Department of Labor frames the letter as the applicant's chance to “represent your skills and achievements in a narrative format” and to “[s]elect a story from your career” (U.S. Department of Labor, EFCT Participant Guide, Section 6) — the story has to be theirs.
What does Brillay charge on a cover-letter-review payment?
Two separate charges come out of each review: Brillay's platform fee on paid work (the rate is in the fees section above, with no monthly fee on top) and Stripe's card processing. For the examples on this page, estimate Stripe’s US domestic online-card processing fee at 2.9% + $0.30; the actual fee can vary. On a $55 review that is about $4.40 to Brillay and $1.90 to Stripe. Together they come to approximately $6.30, leaving about $48.71.
Do you need a resume-writing certification to sell this?
Brillay's setup for a cover-letter review offer consists of claiming a link, enabling offers, and setting a price and delivery time. Represent your background accurately, and check any local rules that apply if you use a regulated professional title.
How do you list a cover letter review on Brillay?
Decide first whether most requests will be pasted text or a full document with a posting attached, then publish that one offer with its price and delivery time attached. Getting paid upfront reduces unpaid-work risk, but it does not prevent every chargeback; decline suspicious, incomplete, or out-of-scope requests before doing the work.
With Custom Work on Brillay, followers see the price and submit the letter before you start work, within a delivery time you set up to 5 days. The order is asynchronous — there are no live video calls or appointments to schedule — which is why a letter due tomorrow morning can be turned around tonight without a calendar invite. A fixed-price card also makes the ask less awkward: when a follower DMs for help, you can send the offer link instead of negotiating a paid favor in the thread.
Each cover-letter review is a one-time purchase, not a membership, and no follower account is needed. Ready to sell a one-time cover-letter review instead of giving it away in DMs? There is no follower minimum or application gate, there is no monthly fee, and creator payouts are available in 41 countries. Create your free Brillay page
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