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Payments & Payouts

Let Followers Pay You Without Creating an Account

Forcing a follower to sign up before they can pay you costs sales. Here's how a guest-checkout style payment page removes that friction while keeping your payout details private.

Updated September 2026

Get paid for this — with Brillay

Ready to tip you $5, then told to invent a password first? That's where small payments die. On Brillay, followers pay by card as guests — no account to create between your link and paid.

Brillay is a link in your bio where followers pay you directly for:

TipsPersonalized VideosPaid QuestionsCustom WorkGoals

And a guest pays once: no membership to join or remember to cancel, and every request reaches you already paid, at the price and delivery time you set.

No monthly fee, you only pay a small platform fee when you get paid.

Followers can pay a creator without creating an account by using a payment page built for guest checkout, like Brillay, where a follower enters their name, payment details, and a message, then pays — no username, password, or app download required. The creator still gets the payment and the follower's contact details privately. Tips let followers send a one-time thank-you, with nothing for you to deliver and no membership for them to join.

The follower isn't creating a Brillay account or joining anything — they're paying you directly, once (how it works).

If someone already wants to support your work, do not turn that moment into a bigger commitment than they meant to make. A quick thank-you, a small donation, or a one-off paid request should not require a new username, password, and app download. Keep the path short while the intent is still warm.

Why do I lose supporters when I make them create an account?

A forced account asks for something the supporter did not come to do. Baymard Institute reports that 18% of US online shoppers who abandoned a checkout in the past three months named ‘the site wanted me to create an account’ as a reason (Baymard Institute).

Baymard Institute also puts the average online cart abandonment rate at 70.19% across the checkout studies it aggregates, and it names forced account creation as a fixable cause. Its e-commerce UX benchmark found that 42% of sites interrupt people before or during checkout to suggest an account (Baymard Institute). Checkout length adds friction too: Baymard Institute’s benchmark of top-grossing US e-commerce sites found that the average US checkout flow displays 23.48 form elements by default. When someone is ready to leave a small thank-you, another signup form can sit between that feeling and the finished payment.

What does a supporter actually have to enter to pay?

A supporter opens your page, chooses an offer, enters payment details and the message or request that offer needs, and pays — no username, password, or app download. On Brillay, they can pick one offer and pay through Stripe with only the payment information needed for that purchase (how it works).

Supporters can pay for Paid Questions, Personalized Videos, Custom Work, Tips, or Goals without creating a Brillay account. They still give real information, such as a name, an email address for receipts or delivery updates, and payment details. What they do not get is another login to remember. With Tips, supporters can choose a suggested or custom amount and leave an optional message. It is one-time support, not a membership.

StepWhat the supporter doesWhat the supporter does NOT do
Land on the pageSees your offers and pricesCreate a username
Choose an offerPicks Paid Questions, Personalized Videos, Custom Work, Tips, or GoalsFill out a profile
PayEnters payment details and any messageSet a password
ConfirmationGets a receipt and updates by emailLog back in just to see what happened

Is it safe if there is no account to log into?

Yes. Paying without a new platform account still runs through a regulated payment processor. The security rules are about how card data is handled, not about whether the buyer made another login. Brillay sends supporter payments through Stripe, so card details go through Stripe’s payment system instead of your social inbox or a personal payment handle.

The PCI Security Standards Council says PCI DSS applies to entities that store, process, or transmit cardholder data or sensitive authentication data. That scope does not disappear because someone pays without creating an account. PCI DSS also keeps tightening: the PCI Security Standards Council states that of the 64 new requirements introduced in PCI DSS v4.x, 51 were future-dated and became effective on 31 March 2025 (PCI Security Standards Council blog). Account-free payment means one less step for the supporter, not one less layer around the card.

Does removing the login step change whether people pay?

Yes. Shortening the path between wanting to pay and finishing the payment is one of the most consistently measured checkout improvements. Stripe reports that businesses with a large repeat-customer base see an average returning-user conversion increase of 14% after enabling Link, Stripe’s saved-payment option (Stripe).

Stripe also reports that Link customers complete checkout 3x faster than non-Link customers. Stripe’s newsroom puts a figure on the combined effect, stating that businesses using Stripe’s newest checkout optimizations saw 10.5% more revenue. Link recognizes a saved card rather than asking for a new platform username and password, but the creator lesson is simple: fewer steps usually mean more completed payments. Someone may only want to leave a $5 thank-you, ask one paid question, or order one shoutout. A new account can feel larger than the payment itself.

What happens after a supporter pays without an account?

The supporter gets receipts and updates by email. For Tips and Goals, nothing needs to be delivered — the contribution is complete as soon as it's paid. For Paid Questions, Personalized Videos, and Custom Work, followers pay upfront when they order, and the request waits for your reply or delivery within the time you set, up to 5 days.

Followers pay upfront; you can decline a request.

OfferWhat the supporter submits at checkoutWhat happens after payment
Paid QuestionsOne text questionYou send one written reply privately
Personalized VideosA request with the name, occasion, and instructionsYou record and send one personalized video through Brillay
Custom WorkA brief, and optionally filesYou send the defined service once by the time you set
TipsAn optional messageNo reply, reward, or delivery required
GoalsAn optional messageThe contribution counts toward the named goal

You set the price, the supporter pays for that order, and then you do the work only if the offer requires work. If your main work is free and useful, keep the support option simple: let people leave a tip or chip in once without turning it into a monthly commitment.

What if someone asks for more than they paid for?

Scope creep is a real worry when you sell small offers instead of a long client contract. For a service, spell out what the client gets, what you need from them, and what is not included before you share the link.

A simple payment page does not make disputes impossible. The practical protection is plain but useful: keep the offer clear, price the actual amount of work, and deliver what the page said you would deliver. If you sell Paid Questions as expert answers, examples like $20–$35 fit the value of a considered reply better than treating every question like a tiny tip. Do not promise unlimited changes, private consulting, or extra work in the message box if that is not what you are selling.

Does the creator have to expose personal contact details to skip the supporter’s login?

No. Letting supporters pay without creating an account does not mean you have to post your phone number, personal email address, or payment-app handle. On Brillay, you connect your bank through Stripe privately so money can reach you. Supporters see your offers and prices, not your bank details.

Peer-to-peer money apps solve that problem differently, because they often identify the recipient by a personal handle and, in Venmo’s case, default to a public transaction feed. Venmo’s own legal disclosure says the initial default privacy setting is Public, so everyone on the internet can see payments (venmo.com/legal).

Venmo’s help center confirms that a Venmo user’s payment privacy has three settings — Public, Friends, or Private — and that Public means anyone on the internet may be able to see the transaction. Cash App does not publish an equivalent public payments feed, but Cash App’s Terms of Service confirms that a Cash App user’s account carries a unique username called a $Cashtag that is shared in order to get paid. A dedicated payment page solves both problems at once: supporters do not need a new account just to pay, and you do not have to put a personal handle in every bio. A related walkthrough covers what stays private on the creator’s side: get paid without sharing contact info with followers. The broader P2P comparison lives in get paid by followers without PayPal, Venmo, or Cash App. Followers pay upfront as guests when they send the request, so the request arrives already paid for, and your bank details stay with Stripe rather than with the buyer.

How is this different from just sharing a PayPal or Venmo link?

A PayPal.Me or Venmo link can be quick for people who already use those apps, but it sends the payment into a peer-to-peer account system. It also does not give you one simple page for a tip, a paid question, a shoutout, a service, or a project contribution. PayPal states that an account is required to pay a payment request and to use PayPal.Me (paypal.com).

Published fee schedules matter, especially for small tips. Too many cuts leave little from a small tip, so the fee should be clear before you share the link. Check Venmo’s current official business-profile fee page before choosing at Venmo Help Center. No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate. Stripe lists 2.9% + $0.30 as its typical US domestic online-card rate, with international cards, currency conversion, and other methods priced differently (Stripe pricing). Venmo also lists a 3.00% fee for sending money to a Venmo account or U.S. PayPal account using a credit card.

OptionDoes the supporter need an account?Creator is identified byFee the creator pays to receive
Brillay pageNo — payment through Stripe without creating a Brillay accountA Brillay page link, no personal handleSee pricing
PayPal.Me linkYes — PayPal states an account is required to send and receive money and to use PayPal.MeA paypal.me handleVaries by payment type; see PayPal’s published fee schedule
VenmoYes — a Venmo accountA Venmo username, with payment privacy defaulting to PublicCheck Venmo’s current official business-profile fee page
Cash AppYes — a Cash App accountA $Cashtag usernameVaries; see Cash App’s published fees

A dedicated supporter-payment page keeps the quick path people expect from a simple link, while adding what a P2P app does not give you: a priced list of offers, a message tied to the thing the person paid for, and email updates when something needs to be delivered.

Setting up that kind of page should not take a whole weekend. If you want the phone-only version, set up follower payments using only your phone covers the mobile setup steps.

You do not need a large audience or a follower minimum to start: Create your free Brillay page, put Paid Questions, Personalized Videos, Custom Work, Tips, and Goals behind one link, then let supporters pay without creating an account. Brillay supports creator payouts in 41 countries. You connect your bank through Stripe once so money can reach it.

Frequently asked questions

These are the questions creators usually ask before they put a support link in public: where to put it, whether supporters need an app, whether payment is safe, how receipts and deliveries work without a login, what the fees are, and how to ask without making the whole thing feel awkward.

Where should I put the support link?

Put the link where people already find your work: your bio, show notes, newsletter footer, pinned post, course page, or client resource page. A tip jar alone does not make people pay, but a clear link beside useful work gives supporters an easy next step.

Do supporters need to download an app to leave a tip or pay?

No. A supporter pays through a browser page. They do not need to download an app or create a Brillay account before sending a tip, buying a paid question, ordering a Personalized Video, requesting a service, or supporting a project.

Is it safe to pay without making an account?

Yes. Payment still runs through Stripe whether or not the supporter creates an account, and the PCI Security Standards Council states that PCI DSS applies to all entities that store, process, or transmit cardholder data.

How does a supporter see the receipt or delivery later?

Brillay sends receipts and delivery updates by email. For Paid Questions, Personalized Videos, and Custom Work, the supporter receives the delivery link by email instead of logging back into a platform account.

Do I need a creator account to receive tips and paid requests?

Yes. The no-account part is for the supporter paying you. As the creator, you create your Brillay page and connect your bank through Stripe so payments can reach you.

What are the fees?

Asking to see the fee before you share the link is fair, especially when small tips are involved. Brillay's fee only applies to payments you actually receive, and the exact rates are on pricing.

Can supporters choose how much to tip?

Yes. For Tips, you can show suggested amounts such as $3, $5, and $10, and supporters can choose one of those or enter a custom amount. It stays a one-time thank-you rather than a membership.

How do I ask without sounding like I am begging?

Keep the ask optional and specific. If asking for donations feels uncomfortable, present Tips as an optional one-time thank-you: supporters choose whether to give, and you owe no reply, reward, or delivery. That works even with a small audience, because the link is there for the people who already value the work.

Do I lose control over paid requests if people do not log in?

No. You still set the price and timing for Paid Questions, Personalized Videos, and Custom Work.

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