A "fix my website" design service is a priced custom request where a designer makes targeted visual and UX fixes — layout, typography, color, hierarchy — on a follower's existing site, whatever builder it runs on. The follower submits the site link and problem area at checkout; the designer returns notes, annotated screenshots, or edited files within a set turnaround. Custom Work lets you offer clearly scoped commissions and services: you set the price, the scope and the delivery time, and followers submit a brief and pay before you start.
Designers who post before/afters, "one thing wrong with this homepage" breakdowns, or quick critique threads attract a predictable DM: "mine looks like this too, can you fix it?" Answering with free notes trades design judgment for exposure. A priced fix-it offer gives that DM a third option — pay a set amount, send the link, get an actual fix back.
Visual design is the single most-cited reason people give for trusting or distrusting a site. In a Stanford Persuasive Technology Lab study in which 2,684 people evaluated live websites, 46.1% of credibility comments addressed the site's "design look" — more than any other feature (How do users evaluate the credibility of Web sites?, Fogg et al., Stanford Persuasive Technology Lab). The lab's own summary of that research is blunt about what to work on:
"We find that people quickly evaluate a site by visual design alone. When designing your site, pay attention to layout, typography, images, consistency issues, and more." — Stanford Guidelines for Web Credibility, Stanford Persuasive Technology Lab
Selling design fixes as their own bounded deliverable — rather than folding them into a full rebuild — lets a follower buy exactly the layout, type, and contrast work that drove 46.1% of the credibility comments in the Stanford study.
What counts as a "fix," and what doesn't?
A fix-my-website design service covers visual and UX changes to a site that already exists: spacing, typography, color contrast, navigation hierarchy, and layout on a named page or section. It excludes a brand-new visual comp, a full rebuild, backend or CMS work, and copywriting — each of those is a separate deliverable with a different scope, delivery time, and price.
The boundary matters because two adjacent offers look similar from a follower's side. A website redesign mockup produces a new comp, not a change to the live site. A platform-specific technical fix — rebuilding a CMS collection inside a page builder's own editor — is a tool-specific deliverable that needs that tool's editor. A fix-my-website service sits between a redesign mockup and a builder-specific technical service: hands-on visual fixes to the site as it stands, on whatever it was built with.
| Request | Better-fit offer | Why |
|---|---|---|
| "Why does my homepage look off?" (quick gut-check) | Paid Questions | Answerable privately by text alone |
| "Fix the spacing, font, and hierarchy on my live site" | Fix-my-website Custom Work offer | Bounded visual/UX edits to an existing page |
| "Build me a totally new homepage concept" | Website redesign mockup | A new comp, not a live-site edit |
| Platform-specific rebuild (CMS fields, interactions) | Builder-specific technical service | Requires the tool's own editor, not just design judgment |
Should a website fix be a Paid Question or a custom request?
Use Paid Questions when a follower wants one written gut-check on one visual choice, and Custom Work when the follower needs to attach files and receive files back. Paid Questions provide one written reply privately, while Custom Work lets the follower attach files at checkout and the designer return files.
With Custom Work, a follower can attach up to five files, and you can deliver one written note with files and/or a link; use Paid Questions when the follower only needs one written answer. "Why does my homepage feel cluttered — what's the one thing to change first?" or "should my CTA button sit above or below the fold?" fit Paid Questions. "Here's my site — mark up every spacing and hierarchy issue you see" or "fix the typography scale across these three pages and send back notes" need Custom Work, because those requests move files in both directions.
How quickly can I deliver a website fix?
You choose your delivery time, from one hour to five days, based on the number of pages and fixes included. A single-page pass over spacing and type scale fits a short window; a whole-site pass needs the full five days.
Speed compounds the value of a visual fix, because slow pages measurably cost conversions. Google's web.dev documents a Vodafone A/B test in which a 31% improvement in Largest Contentful Paint produced 8% more sales (Vodafone case study, web.dev). Google's published "good" threshold for Largest Contentful Paint is 2.5 seconds or less at the 75th percentile of page loads (Largest Contentful Paint (LCP), web.dev), which gives a designer a concrete number to quote when flagging oversized images or unoptimized fonts alongside a layout fix — even though performance work itself sits outside a strictly visual scope.
Set the delivery time you can reliably hit rather than the fastest one you can advertise. A missed deadline on a "quick fix" damages repeat business more than a longer, clearly stated window does.
What should a fix-it listing include?
A fix-it listing should state six things before a follower pays: the input the follower supplies, the scope of edits, the deliverable format, the correction policy, the delivery time, and the exclusions. Naming exclusions explicitly — new pages, backend changes, copywriting, full rebuilds — prevents most scope disputes after the money has already changed hands.
- Input: Live site URL, the page(s)/section(s) in scope, and any known problem the follower has already noticed.
- Scope: Layout, typography, color/contrast, and hierarchy — list which are included.
- Deliverable: Written notes, an annotated screenshot set, an edited file, or a combination.
- Corrections: how you'll handle requests to adjust delivered work — stated in the listing, not decided after the follower pays.
- Delivery time: A date you can reliably meet, up to Brillay’s five-day maximum for Custom Work.
- Exclusions: New pages, backend/CMS changes, copywriting, and full rebuilds are common exclusions worth stating up front.
Example: "One pass of layout, typography, and spacing fixes on your homepage. Delivered as annotated screenshots plus a short written summary. Does not include copywriting, a new page, or backend changes."
Related reading: How to write a custom request offer covers scoping a listing so requests stay inside what the follower actually purchased.
Which fixes should you flag first?
Flag above-the-fold hierarchy and color contrast first, then typography scale and line length, then spacing consistency, then a final pass at phone width. The order front-loads the two problems that decide a visitor's first impression, and it leaves slower whole-site typography and spacing work until after the first screen already reads correctly.
Two measured findings justify putting the first screen first. Nielsen Norman Group's eyetracking research found that users spent about 57% of their page-viewing time above the fold and 74% of it within the first two screenfuls, up to 2160px (Scrolling and Attention, Nielsen Norman Group). Low contrast text was detected on 83.9% of the top 1,000,000 home pages in 2026, up from 79.1% in 2025, and remained the most common detectable failure type (The WebAIM Million 2026, WebAIM).
| Priority | What to check | Why it ranks here |
|---|---|---|
| 1 | Above-the-fold hierarchy — is the primary action obvious on the first screen? | Nielsen Norman Group measured 57% of page-viewing time above the fold |
| 2 | Color contrast of body text against its background | Low contrast text appeared on 83.9% of home pages in the WebAIM Million 2026 report |
| 3 | Typography scale and line length | Sets reading rhythm across every page, so one fix propagates site-wide |
| 4 | Spacing consistency across repeated elements | Inconsistent spacing reads as unfinished even when every element is individually fine |
| 5 | A final pass at phone width | Google ranks primarily by the mobile version of a site |
Check the fixed version on a phone-width viewport before delivering, because Google crawls, indexes, and ranks primarily using the mobile version of a page (Mobile-first indexing best practices, Google Search Central). Because traffic patterns change, include a phone-width check in the stated scope instead of promising broader mobile optimization.
Framing the deliverable around a stated priority order — rather than an unordered list of everything that looks "off" — helps a follower see which single fix matters most if they can only act on one thing right away.
Should you test a fix before delivering it?
Test any fix that changes navigation, hierarchy, or a primary call to action, and skip formal testing for a single spacing or color tweak. A short check — asking two or three people to find the main action on the fixed layout — catches most hierarchy mistakes before the files go back to the follower.
Small tests are enough because the returns fall off fast. Nielsen Norman Group reports that a first usability study with five participants finds 85% of a design's usability problems (Why You Only Need to Test with 5 Users, Nielsen Norman Group).
"After the first study with five participants has found 85% of the usability problems, you will want to fix these problems in a redesign." — Why You Only Need to Test with 5 Users, Nielsen Norman Group
A formal test round is not required for every fix-it service, and charging for one turns a fix-it listing into a research engagement with a different scope and price.
Do accessibility fixes belong in this offer?
Yes, in a limited form: contrast, button labels, and heading order surface constantly during layout and hierarchy work, so a fix-it listing should state whether basic accessibility corrections are included or sold as a paid add-on. A full conformance audit is a separate, much larger deliverable and belongs in its own listing at its own price.
Accessibility problems are close to universal on the pages a follower is likely to send. WebAIM detected WCAG 2 failures on 95.9% of the top one million home pages in 2026, up from 94.8% in 2025. WebAIM's 2026 scan counted 56,114,377 distinct accessibility errors across the top one million home pages, an average of 56.1 errors per page.
The relevant W3C threshold is specific enough to quote in a listing: WCAG success criterion 1.4.3 requires a contrast ratio of at least 4.5:1 for normal text and at least 3:1 for large-scale text (Understanding SC 1.4.3: Contrast (Minimum), W3C Web Accessibility Initiative). The current W3C accessibility standard, WCAG 2.2, became a formal Recommendation on October 5, 2023 and added nine new success criteria on top of WCAG 2.1. Quoting the 4.5:1 ratio in a listing tells a follower exactly which contrast standard the fix pass will meet.
What else can you sell around website fixes?
A fix-my-website service works best beside other offers on the same creator page: a redesign mockup for a new direction, Personalized Videos for launch messages, Tips for one-time support, Goals for funding a defined project, and Brand Collaboration Inquiries for partnership requests.
- Website redesign mockup: for a follower who wants a new visual direction rather than a fix, point them to a redesign mockup instead.
- Personalized Video: a congrats or encouragement video for a follower who just launched their fixed site.
- Tips: a way for someone who benefited from your free critique content to contribute without buying a fix.
- Goals: funding toward a defined project, such as a public design-teardown series.
- Brand Collaboration Inquiries: a separate path for tool makers or agencies that want to discuss a partnership rather than a one-off fix.
Keep the fix-it offer itself narrow — visual and UX changes to an existing site — so it stays easy to price and deliver on time.
How do you get a fix-it offer live?
Before publishing, decide whether you are selling a written gut-check or hands-on fixes, then set the price, delivery time, and exclusions—for example, $50 for one homepage pass with annotated screenshots and no new pages. Write all four into the listing before publishing it, then put the link in the bio where the "can you fix this?" messages already arrive. You need only the listing to start taking orders—not a premade product, a file catalogue, or a completed fix.
Designers can set up Paid Questions or Custom Work with nothing to apply for (how it works), separate from any local business-licensing rules that may apply where a designer operates.
The same format — no live call, no scheduling — also fits developers and no-code builders selling a related but distinct "fix my [thing]" service — see /for/designers and /for/developers for offer ideas by discipline. The same pattern also covers narrower technical fixes that show up in the same DMs, such as fixing a broken Webflow site, debugging a broken Docker or Kubernetes config, or fixing a broken spreadsheet formula.
No monthly fee, you only pay a small platform fee when you get paid. 8% platform fee when a follower pays for work, 5% platform fee on tips and goals. Card processing is separate. pricing
Frequently asked questions
Common questions about selling website design fixes cover four things: how a fix differs from a redesign mockup, which Brillay offer type a given request needs, what happens when a request exceeds the scope the follower purchased, and what selling actually costs. Each answer below names the primary source it comes from.
How is a fix-it service different from a website redesign mockup?
A fix-it service edits or annotates a follower's existing live site, on whatever builder that site already runs on. A redesign mockup produces a brand-new visual comp instead — point a follower who wants a fresh concept there.
Should I use a Paid Question or a custom request for a quick fix?
A written gut-check on one visual choice fits a Paid Question; use Custom Work whenever the follower needs to share a link and attach screenshots at checkout, or when the deliverable includes annotated files.
What if the site needs more work than the buyer purchased?
Followers pay upfront; you can decline a request. If work has already been delivered, handle the refund request under the scope and refund terms you stated before the follower paid. A stated boundary — "one pass on the homepage, not a full-site audit" — prevents most scope disputes.
Do I need a specific certification to sell website design fixes?
Represent your experience accurately and check any local licensing rules that apply to freelance design work.
What does Brillay charge?
A website fix is a one-time purchase, not a membership. Payouts are available in 41 countries. Stripe pays your earnings to your connected bank account on its schedule. The only charge is the platform fee stated just above this FAQ — no monthly fee — and there is no follower minimum and nothing to apply for. Stripe's published US rate for domestic online card payments is 2.9% + 30¢ per successful transaction on top of the platform fee (Stripe pricing).
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