Ko-fi is a good tip jar for writers and a blunt project-funding tool when the money must stay tied to one named thing. It can show a public goal, but Ko-fi documents a broad goal bar fed by several Ko-fi income types, which limits clean project accounting. A Goal is one named goal with a progress bar: followers make one-time contributions and every contribution is yours whether or not the goal is reached — no deadline unless you set one, and nothing to ship.
If you are a writer choosing between Ko-fi and Brillay, use Ko-fi for general tips, memberships, shop sales, and broad support. Use Goals when readers should fund one named cost, because only contributions to that goal move its bar; use Custom Work for a fixed-price critique, review, or mini edit.
What does Ko-fi do well for a writer?
Ko-fi is strongest when a writer wants one public support page rather than a separated budget for each piece of work. It can hold one-time tips, recurring support, shop items, commission-style work, updates, and a goal prompt in the same reader-facing place. For authors, fiction writers, and script writers, that is often enough: one link under the newsletter, serial chapter, webcomic script thread, or pinned post.
Ko-fi’s own pricing page says creating a Ko-fi account is free, Standard is $0 per month plus a 5% service fee, and Gold is $12 per month with a 0% service fee on the listed paid features (Ko-fi pricing). That makes Ko-fi easy to test before a writer knows whether readers will chip in at all.
The best Ko-fi writing use case is “I liked this; here is coffee money.” A reader finishes a chapter, a devlog, a script sample, a lore essay, or an issue announcement and wants to send $3, $5, or $10 without joining a formal membership. Ko-fi fits that casual gesture because the supporter does not need to understand a launch plan.
The strain begins when the sentence changes from “support my writing” to “pay for this exact cost.” “Novel fund” can cover almost anything. “$180 for a sensitivity read on chapter 14” needs cleaner accounting, because the reader is no longer giving to the whole desk; they are choosing one job on the desk.
How does a Ko-fi goal actually work?
A Ko-fi goal is a visible progress target on your Ko-fi page. You name the goal, explain what the money is for, set the target amount, and let supporters watch the progress move. A writer might call it “Issue 2 lettering,” “novella proofread,” “script table read,” or “print test copies.”
Ko-fi’s goal help page says Tip Pages with a goal are 2.4x more likely to receive 5 tips or more (Ko-fi Help, Set your Ko-fi Goal). The practical lesson is simple: a visible reason helps a reader decide whether their small contribution matters.
Ko-fi’s goal help page says the goal description should explain what you are raising money toward in under 500 characters, and it recommends round target amounts such as $500 rather than $500.05. That is useful discipline for writers. “Help fund editing” is vague; “$300 for a proofread of episodes 9–12” is clear enough to fit the box and clear enough for a reader to repeat.
Ko-fi’s goal help page also says a creator can add a starting amount, giving the example that if $95 has already been raised elsewhere, adding $95 starts the public goal with visible progress. That helps if you sold zines at a table, saved part of the editor’s invoice, or received direct support outside Ko-fi.
Ko-fi’s goal help page states that whether or not the goal is reached, each payment goes straight to the creator’s payment account for the creator to keep. For writers, that means the goal is a progress tracker, not an all-or-nothing launch contract.
What counts toward a Ko-fi goal?
Ko-fi’s goal bar is broad by design: different kinds of Ko-fi income can move the same visible target. That is helpful when the goal is general support. It is less helpful when the goal is supposed to mean “only readers who chose this cost funded this cost.”
Ko-fi’s goal help page states that every tip, commission sale, and recurring payment, including monthly tips and memberships, helps a creator reach the goal. In plain writing terms, a $5 tip after a chapter, a monthly supporter payment, and a commission-style purchase can all push the same bar if they happen through Ko-fi.
Ko-fi’s fee help page splits creators into two states, not two named plans: opted out of Standard mode, Ko-fi charges 0% on one-time tips and goals and a flat 5% on shop items, memberships, monthly tips, and commissions; opted into Standard mode (the default for new creators), the same flat 5% applies across one-time tips, goals, shop, commissions, monthly tips, and memberships too, in exchange for perks like supporter-only content and custom branding (Ko-fi Help, Does Ko-fi take a fee?). Opting out of Standard is the only way to keep a writer’s tips and goal contributions fee-free on Ko-fi; a $12/month Gold plan removes the 5% fee entirely instead.
Ko-fi’s fee help page also says normal payment processor fees apply on top and are typically around 3% + $0.30. On a $300 goal with Standard mode off, funded by thirty $10 one-time goal payments, Ko-fi’s service fee would be 0%, and Ko-fi’s own typical processor example would be about $18 total, leaving about $282 before any processor-specific differences.
For the fee side alone, see the fuller breakdown of whether Ko-fi takes a percentage. For project clarity, ask a different question: when the bar moves, can a reader tell exactly what moved it?
On Brillay, Goals let supporters chip in toward a named target: you can run several goals, only support given to a goal moves its bar, and reaching the target is not required for you to keep what was raised. Followers contribute to Goals by card as guests with no follower account needed, and each contribution moves that project’s bar right away. Each Goal keeps its own total, so a supporter funding the proofread never quietly pads the print run instead.
Can you run more than one goal at once?
Ko-fi’s official help article documents a singular goal setup flow: add your goal, fill in the details, then click “Start New Goal.” It does not publish a numbered simultaneous-goal limit in that article, so the safest official claim is narrower: Ko-fi documents one goal interface and documents several Ko-fi income types feeding that goal.
The documented Ko-fi mechanic to rely on is the broader one: Ko-fi says every tip, commission sale, and recurring payment can help reach a goal. That names a workflow problem a writer can recognize: several real costs may be waiting while one public bar gets all the attention.
For a serial fiction writer, “copyedit episode 8” should not have to wait behind “cover sketch.” For a script writer, “table read” and “festival submission fee” are different asks. For a zine writer, print tests, postage tests, layout help, and replacement toner are not the same line item. If the supporter is choosing the cost, the page should preserve that choice.
Ko-fi or a dedicated goal?
Choose Ko-fi when you want general reader support; choose a dedicated goal when the named thing matters more than the general relationship. The split is not about brand loyalty. It is about what the supporter believes they are funding.
Patreon’s pricing page says starting a Patreon is free and lists a 10% platform fee on income earned on Patreon, plus payment processing, currency conversion, payout, and applicable tax charges (Patreon pricing). That makes Patreon a membership-first comparison point for writers who want ongoing posts, access, and community, not a direct replacement for one named project cost. A follower pays once for one question, one commission or one video, and nothing is owed afterwards — so the people who were never going to subscribe can still pay you, beside the Patreon you already run.
Kickstarter’s help centre says Kickstarter collects a 5% fee from successfully funded projects, Stripe collects roughly 3% to 5% in payment processing fees, and no fees are collected if a project does not reach its goal (Kickstarter Support). That can fit a formal book or zine launch with fulfilment risk, but it is heavier than most “help me pay this invoice” writing asks. A Goal is one named target with a progress bar, on the page your followers already visit.
Stripe’s pricing page lists 2.9% + $0.30 for standard online card payments in the US, with different fees for other methods and countries (Stripe pricing). On a $300 Brillay goal paid as thirty $10 US online-card contributions, the Brillay platform fee would be $15 and typical Stripe processing would be 30 × $0.59, or $17.70, leaving about $267.30 before any other charges.
| Tool | Fee shape | Goal behavior | Best writer use case |
|---|---|---|---|
| Ko-fi, Standard mode off | Ko-fi Help: 0% Ko-fi service fee on one-time tips and goals; 5% on shop items, memberships, monthly tips, and commissions, plus processor fees | Ko-fi Help: tips, commission sales, and recurring payments can help reach the goal | General support with a simple public target |
| Ko-fi, Standard mode on (default) | Ko-fi Help: $0 monthly cost and 5% service fee on one-time tips, goals, shop, commissions, monthly tips, and memberships, plus processor fees, in exchange for perks like supporter-only content | Ko-fi Help: the same broad goal bar applies | Writers who want Ko-fi’s Standard perks and accept the 5% fee shape |
| Ko-fi Gold | Ko-fi pricing: $12 per month and 0% service fee on listed paid features | Ko-fi goals remain a general Ko-fi goal mechanic, not a separated project ledger | Writers already earning enough on Ko-fi for the monthly plan to make sense |
| Brillay | 8% when a follower pays for work; 5% on tips and goals | Brillay Goals: only money given to that goal moves that goal’s bar | One named writing cost, or several separate costs at once |
| Patreon | Patreon pricing: free to start and 10% platform fee on Patreon income, plus listed payment-related charges | Membership-first rather than a one-cost progress bar | Ongoing bonus posts, reader access, and community |
| Kickstarter | Kickstarter Support: 5% platform fee on successful projects plus roughly 3% to 5% processing; no fees if the project does not reach its goal | All-or-nothing project funding | Formal book, zine, or print launch with fulfilment planning |
If Ko-fi is still in the running, compare mechanics rather than logos. A side-by-side Brillay vs Ko-fi read is most useful after you know whether your next ask is general support or a named project cost.
Should you use both?
Use both if they do different jobs: keep casual support in a tip jar, use Goals for named costs, and use Custom Work for a fixed-price portfolio review, script critique, or mini edit with one defined delivery. Followers pay upfront, before you start the work, and you can decline a request that isn't right for you. Ko-fi can stay as your general support link for casual tips, recurring support, a small shop, and broad updates. A dedicated goal can sit beside it for named costs where ambiguity hurts, such as “proofreader for novella draft,” “cover sketch commission,” or “print 25 zines for the con table.”
Do not make readers decode your accounting. If your Ko-fi goal says “Book fund,” but tips, memberships, and commissions all move it, a supporter cannot tell whether their contribution supported the book specifically or your writing in general. That may be acceptable for a broad goal. It is weaker when the promise is concrete.
Write the links as jobs, not platforms. Weak wording: “Support me on Ko-fi or Brillay.” Stronger wording: “Ko-fi is for general support and small extras; this goal is only for the editor on chapter 12.” That second version answers the reader’s silent question before they pay: what exactly happens when I chip in?
Use separate goal titles that name the cost and the deliverable stage. “Help me write more” is a mood; “$300 proofread for episodes 9–12” is a project. “Book fund” is too wide; “$120 ISBN and test copy fund” tells a reader why this bar exists. If a goal cannot be named that plainly, it may belong on a general support page instead.
Fees matter, but clarity matters too. A lower headline fee does not solve the wrong progress bar. If you are comparing beyond Ko-fi, use the best Ko-fi alternatives list as a sorting exercise: tip jar, membership, formal launch, or separated goal.
Frequently asked questions
Is Ko-fi good for writers?
Yes, Ko-fi is good for writers who want a simple tip page, casual support, recurring support, or a lightweight shop. It is less precise when you need one progress bar to represent only one named writing cost, because Ko-fi’s own goal help says several Ko-fi income types can help reach a goal.
Is Ko-fi good for fiction writers?
Ko-fi can work well for fiction writers with readers who want to chip in after chapters, serial updates, worldbuilding posts, or behind-the-scenes notes. It is weaker for several separate fiction costs at once, such as editing, cover art, layout, and print proofs.
How do I fund one writing project without mixing it with tips, memberships, and commissions?
The main limit is goal separation. Ko-fi’s goal help says every tip, commission sale, and recurring payment can help reach a goal, so the bar is useful for general support but blunt for named project costs.
Should authors use Ko-fi or Patreon?
Use Ko-fi for simpler one-time support and Patreon for recurring membership around ongoing access, posts, or community. Patreon’s pricing page lists a 10% platform fee on Patreon income, so authors should choose it for the membership model, not just the fee line.
Can I use Brillay just for one writing project?
Yes. A Goal lets supporters contribute one time toward one named target, such as a $300 proofread, a $120 ISBN and test copy, or a script table read. Adding a deadline is optional, and a deadline is a countdown rather than an all-or-nothing cutoff. You do not have to turn it into a membership.
Ko-fi is not the wrong tool for writers; it is broad. On Brillay, you can test a $3 Tip or one named Goal without a follower minimum, while readers pay by card without creating an account. If the ask is “support my work,” broad is fine. If the ask is “help fund this exact next thing,” use a progress bar that means exactly that.
Create your free Brillay page with no follower minimum or application, put Tips, Goals, and Custom Work behind one link, and receive payouts if you are in one of 41 supported countries.
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